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DTR Radio Listening Clubs: Evaluation purpose and methodology

Summary

Panos Southern Africa: Zambia Radio Clubs evaluation report, Oct 2001


Evaluation purpose and methodology



The aim of this evaluation was to assess the development impact of the project – for the club members, their communities, and at national level. It also sought to find out whether the clubs and their communities were keen for the project to continue. Implementation issues were not considered except insofar as they had a bearing on the evaluation – for instance, patchy record-keeping meant that transcripts of broadcast programmes were not available to be analysed for what they could reveal about the range of discussions and the developing skills of the club members in speaking and arguing.


The evaluation methods were:

  • Group discussions and interviews with some of the women's clubs and with other members of their communities, carried out in the project area September 20th – 22nd 2001
  • An audience survey, carried out earlier in September 2001
  • Interviews in Lusaka with staff members of ZNBC, Panos and one respondent NGO
  • Review of records kept of programmes, and a few available programme transcripts

Despite efforts by the Panos programme officer responsible for organising the evaluation mission, it was only possible to contact and interview one of the service-providers, and none of the politicians, who had responded to the clubs' discussions in radio programmes. This seemed not to be because they were unwilling but simply that they were unavailable.


Available: transcripts of meetings with the clubs and community groups


For more information about the evaluation, contact:

Kitty Warnock

Environment Programme

The Panos Institute

9 White Lion Street

London N1 9PD

UK

Tel: +44 (207) 239 7603 (dir)

278 1111 (switchboard)

Fax: +44 (207) 278 0345

kittyw@panoslondon.org.uk


For more information about the project, contact:

Simon Mulumbi

Panos Southern Africa

PO Box 39163

Plot 32A Leopards Hill Road

Woodlands, Lusaka, Zambia

simon@panos.org.zm

Panos website



Placed on the Communication Initiative site August 22 2003
Last Updated August 22 2003

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