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Impact Examples: HIV/AIDS Communication Programming
April 8, 2009

Impact Examples: HIV/AIDS Communication Programming


RESEARCH AND EVALUATION FOCUS IMPACT RESULTS Experimental Evaluation of MTV Shuga: Changing Social Norms and Behaviours with Entertainment Education This study was designed to causally evaluate the effects of the MTV Shuga television drama ...

March 17, 2006

Jung's Archetypes


Shannon and Weaver's Communication Model
February 24, 2006

Shannon and Weaver's Communication Model


Shannon and Weaver's Communication Model has five basic factors, arranged in a linear format. The components in this model are: The information source selects a desired message out of a set of possible messages. The transmitter changes the ...

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