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What the development sector can learn from audience segmentation
October 3, 2017

What the development sector can learn from audience segmentation

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Author: BBC Media Action Senior Research Manager Sophie Baskett, originally posted September 27 2017 - In the not-for-profit sector we’ve already learned a lot from marketing techniques developed in the commercial world.

How to use media for development - and why it works.
August 8, 2017

How to use media for development - and why it works.

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Author: BBC Media Action Senior Production Managery Clemency Fraser, originally published July 31 2017 - Have you ever wanted to see how we create media for development? Well, good news folks now you can. BBC Media Action has been creating ...

Zambia’s Modern Day Politicians and Lost Art of Rhetoric
July 20, 2017

Zambia’s Modern Day Politicians and Lost Art of Rhetoric

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Author: Journalist, Media Consultant and Economist Daniel Tonga, July 25 2017 - When one listens to politicians speak and takes a critical analysis of their political discourse, there is no doubt that present day politicians seriously lack ...

The Impact of New Media Technologies on Zambia’s 2016 Presidential elections.
July 18, 2017

The Impact of New Media Technologies on Zambia’s 2016 Presidential elections.

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Author: Daniel Tonga, July 18 2017 - Abstract: The emergence of new media technologies has changed the way in which political communication takes place in Zambia. On 11thAugust 2016, Zambia held presidential, parliamentary and local ...

The rise of edutainment: taking stock of the evidence
June 28, 2017

The rise of edutainment: taking stock of the evidence

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Author: Sonia Whitehead, BBC Media Action Head of Research Programmes, originally posted June 21 2017 - Around the world, growing numbers of people have more and more access to endless distractions. Global smartphone ownership is on the ...

Design thinking and health communication: learning from failure
April 25, 2017

Design thinking and health communication: learning from failure

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Author: BBC Media Action India Country Director Priyanka Dutt, originally on April 20 2017 - What do you do when your audience is difficult to reach, tough to keep engaged and doesn’t understand concepts you take for granted? Priyanka Dutt offers ...

The role of social media in development
April 20, 2017

The role of social media in development

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Author: BBC Media Action Indonesia Country Director Rosie Parkyn, originally posted on March 31 2017 - Why should development organisations care about social media? Rosie Parkyn looks at social media’s potential to enhance development outcomes in ...

Five questions our data portal can help answer
April 19, 2017

Five questions our data portal can help answer

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Author: BBC Media Action Head of Research Programmes Sonia Whitehead, originally posted on April 4 2017 - There's a lack of data on what ordinary people think, feel and want in developing countries. Our new Data Portal aims to help ...

Big Data: Silver Bullet, 21st Century Oil, or just a plain old thermometer
March 7, 2017

Big Data: Silver Bullet, 21st Century Oil, or just a plain old thermometer

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Author: Ian Masters, originally posted March 6 2017 - Part 1 Development has seen a number of “silver bullets” since the middle of the last century and it’s tempting to place Big Data as the latest and greatest solution to the development ...

Lifeline radio for displaced Iraqis
February 9, 2017

Lifeline radio for displaced Iraqis

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Author: BBC Media Action's Abir Awad, on February 7 2017 - “The food we are given is not suitable for human consumption. They’ve taken away our identity cards and our phones,” says Ahmed during a phone-in programme at Radio Nawa, an independent ...

The 5 C's of Successful Digital Health Scale-up
December 14, 2016

The 5 C's of Successful Digital Health Scale-up

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Author: Dr. Sherri Bucher, December 13 2016 - Launched in August 2014, MomConnect, a stage-based text messaging platform which connects women in South Africa with targeted, evidence-based information regarding pregnancy, childbirth, and ...

Celebrate 27th Anniversary of the Convention on the Rights of the Child on Universal Children's Day and Every Day
November 23, 2016

Celebrate 27th Anniversary of the Convention on the Rights of the Child on ...

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Author: Jacques Brodeur, November 23 2016 - Edupax seizes the opportunity of the 27th anniversary of the Convention to remind readers about various and important benefits of protecting children from material injurious to their health and ...

Why isn't communication a greater public health priority?
November 3, 2016

Why isn't communication a greater public health priority?

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Author: BBC Media Action's Caroline Sugg, November 3 2016 - Drawing on her new policy briefing, Caroline Sugg reflects on why communication is often a peripheral part of public health interventions, looking at challenges around evidence, the ...

We need more media coverage of disaster prevention
October 20, 2016

We need more media coverage of disaster prevention

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Author: Marcus Oxley, October 20 2016 - Marking International Day for Disaster Reduction, Marcus Oxley argues that we need more media coverage of disasters before – rather than after – they happen. This would make prevention more of a priority, ...

Getting from 'Wow' to Sustainability
September 29, 2016

Getting from 'Wow' to Sustainability

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Author: Jim Thomas, PhD, Project Director, MEASURE Evaluation, June 28 2016 [a MEASURE Evaluation blog reprinted from the Global Digital Health Network on the Knowledge Gateway] BANGKOK, Thailand - With a cellphone application, mClinica can ...

Changing perspective - the power of vertical video
September 21, 2016

Changing perspective - the power of vertical video

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Author: Tom Hannen, September 21 2016 - I was watching my one-year-old son playing on a beach in Turkey when the terrible photo of Aylan Kurdi lying motionless on a beach further along the coast appeared on social media. I will never forget the ...

Stand up and be heard
September 8, 2016

Stand up and be heard

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Author: Jackie Christie, September 8 2016 - Bribing people for their vote is common in Kenya – and young people are especially vulnerable. Jackie Christie explains how a new radio show is helping young people learn more about politics. It was a ...

Online Platform in Uganda Allows People to Anonymously Report Poor Service Delivery and Corruption in their Community
September 7, 2016

Online Platform in Uganda Allows People to Anonymously Report Poor Service ...

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Author Julie Taylor, September 8 2016 -  In recent decades, Uganda has made various efforts to establish systems to fight corruption, including a strong legal framework, but actual implementation of corruption prevention has been weak. “In ...

Who to follow on Twitter if you're interested in international development, media and communication
August 25, 2016

Who to follow on Twitter if you're interested in international development, ...

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Author: Melanie Archer, August 25 2016 - A list of Twitter accounts covering governance, health and humanitarian affairs that are well worth following. August is a time for recharging on holiday, resurrecting neglected projects and… refreshing ...

Simple SIM Cards Provide Sexual Health and Safety for Sex Workers in Uganda
August 25, 2016

Simple SIM Cards Provide Sexual Health and Safety for Sex Workers in Uganda

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Author: Julie Taylor, August 25 2016 - New initiative by Lady Mermaid's Bureau fosters access to information and protects sex workers’ rights In Uganda, commercial sex work is illegal and perceived as immoral and socially unacceptable. As a ...

Toms and Toilets
August 11, 2016

Toms and Toilets

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Author: Praekelt Foundation's Ambika Samarthya-Howard, August 11 2016 - The popular shoe brand Toms was founded in 2006 with the premise that for every pair of shoes you buy, they would give one to a needy person in the developing world. This ...

Curing Pilot-itis for mHealth
August 3, 2016

Curing Pilot-itis for mHealth

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Author: Praekelt Foundation's Ambika Samarthya-Howard, August 3 2016 -

Reaching Marginalized Populations: the Power of Radio and Mobile Voice
June 27, 2016

Reaching Marginalized Populations: the Power of Radio and Mobile Voice

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Author: Natasha Beale, July 7 2016 - Discourse in the ICT4D field can often get ahead of itself, focusing so much on new technologies that developing the newest app or handing every teacher a tablet becomes the magic bullet to solving the world’s ...

App designed to help Syrian refugees
June 21, 2016

App designed to help Syrian refugees

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Author: Leen Hashem, June 21 2016 - 'We've started a WhatsApp group for refugees living in this area' a middle aged man said enthusiastically, explaining how the platform was helping the group share information and provide each other with much ...

Sharing stories from the World Humanitarian Summit
June 8, 2016

Sharing stories from the World Humanitarian Summit

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Author: Caroline Nursey, June 6 2016 - It was quite something to see more than 6,000 humanitarians gathered at this week’s World Humanitarian Summit [WHS] - and not a pair of muddy boots in sight! We were seeking an answer to how the 130 million ...

Nigeria: Social Media and Development - Uses and Impact?
April 25, 2016

Nigeria: Social Media and Development - Uses and Impact?

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We all know about the growth of digital in Nigeria. And within that growth there are trends of course - I was intrigued by this article related to business - Nigeria: 2016’s Biggest Social Media Trends for Business. But how effective have we all ...

Dispel rumours to fix immunisation's image problems
April 20, 2016

Dispel rumours to fix immunisation's image problems

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Author: Inga Vesper, April 18 2016. This blog is cross-posted from the SciDev.Net website, linked below. Vaccine programmes can trigger fears of conspiracies and oppression. It's time they got more collaborative. The world is becoming more ...

Meaty issues on the radio
April 14, 2016

Meaty issues on the radio

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Author: Ehizogie Ohiani, April 8 2016 - A meal without meat is as good as no meal for most people in Benue State, North Central Nigeria. Considering its importance, one would expect that hygiene surrounding the preparation and sale of meat would ...

Mother tongue: boosting maternal health through mobile phones
March 7, 2016

Mother tongue: boosting maternal health through mobile phones

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Author: Bindi Thakka - Our producer looks at the importance of tribal language - and how it can be used to help provide life-saving advice to mothers in India. In India an incredible 1,652 different languages are spoken. Jharkhand, a state in ...

Blog Spotlight from IDDS Lahore in Pakistan
January 29, 2016

Blog Spotlight from IDDS Lahore in Pakistan

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Author: Kendra Sharp, January 22 2016 [cross-posted from International Development Innovation Network (IDIN), linked below] - How fitting that the day we celebrated Martin Luther King [MLK] Jr. Day in the U.S. was the day we had our second site ...

Nigeria's seven lessons from polio and Ebola response
January 6, 2016

Nigeria's seven lessons from polio and Ebola response

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Author: Ayodeji Oluwole Odutolu (co-authors: Ritgak Dimka, Mayowa Oluwatosin Alade), cross-posted from the World Bank blog Investing in Health (see below), January 5 2016 - Amid the devastating effects of West Africa's Ebola outbreak to human ...

Myanmar elections: using media to inform and empower
November 13, 2015

Myanmar elections: using media to inform and empower

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Authors: BBC Media Action's Phyo Wai Lin and Su Myat Mon, November 13 2015 -  "In our state, the children in grade two [age 7] cannot even read Burmese. Why is that?" On Saturday 12 September, an 18-year-old woman from Kachin in northern ...

Love in the time of Ebola
November 12, 2015

Love in the time of Ebola

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Author: Yvonne MacPherson, November 12 2015 - It's not a stretch of the imagination to consider the potential risk posed by global health threats to us all. We've just seen how Ebola impacted the region of West Africa and scared people much ...

Dr Anita guides the way
September 6, 2015

Dr Anita guides the way

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Author: Ankita Sukheja, September 6 2015 - There’s palpable excitement as government officials and health experts gather in a hospital hall in Uttar Pradesh to welcome a very special guest. There's chatter about a certain Daktrani ('lady doctor' ...

International Youth Day. Let’s be brave.
September 2, 2015

International Youth Day. Let’s be brave.

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Author: Sok Phalyka, August 12 2015 - In celebration of International Youth Day, Sok Phalyka looks at how BBC Media Action’s new radio programme in Cambodia is helping improve young people’s job prospects.

ICTs for Agricultural Development: Unlocking the Potential
August 12, 2015

ICTs for Agricultural Development: Unlocking the Potential

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Author: Lilian Kiefer, August 31 2015 - The advancement of digital technology and other information and communication technologies (ICTs) presents an untapped opportunity to propel Zambia towards sustainable development and poverty eradication.

Radio and WhatsApp: shining a light on early marriage in Sierra Leone
July 29, 2015

Radio and WhatsApp: shining a light on early marriage in Sierra Leone

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Author: Olabisi Olu Garrick, July 29 2015 - Skipping home from school one day, a 10 year old girl named Mariama found her dad in an unusually happy mood. Ushering her inside, he ordered her to remove her school uniform and change into plain ...

Getting our mojo back with MOELJO
July 22, 2015

Getting our mojo back with MOELJO

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Author: Clare Lyons, July 22 2015 - One good thing that came from an unsuccessful grant application last year was the seed of an idea for what became our MOELJO course (mobile phone skills and election reporting for journalists).

Films for Syrian refugees: Do it Yourself, Do it Together
June 22, 2015

Films for Syrian refugees: Do it Yourself, Do it Together

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Author: BBC Media Action blogger Maha Taki, June 22 2015 - An elderly man, one eye milky blue with age, peers into the camera. Immediately behind him lie neat rows of white tarpaulin shelters, walls flapping in the wind. "Each person builds his ...

Chapter 3: National Planning for CHW Programs
June 16, 2015

Chapter 3: National Planning for CHW Programs

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Author: Dr. Ranu S. Dhillon, Brigham and Women’s Hospital and Harvard Medical School, June 16 2015 - The CHW Reference Guide was produced under the Maternal and Child Health Integrated Program, the United States Agency for International ...

Ebola: audience research by mobile phone
April 21, 2015

Ebola: audience research by mobile phone

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Author: Dorothy Peprah, April 21 2015 - As we tentatively celebrate the recovery of Beatrice Yardolo, the last known Ebola patient to be discharged from a treatment centre in Liberia, BBC Media Action continues working on programmes and training ...

8 Considerations for Better Mobile Learning Solutions for Women
April 21, 2015

8 Considerations for Better Mobile Learning Solutions for Women

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Author: Alexandra Tyers, April 21 2015 - I was recently in Tanzania, working with the mobile operator Tigo to conduct participatory research with users of their Tigo Biashara service, which launched a few months ago. Tigo were awarded an ...

Three Examples of Why Content Is King and Context Shapes the Package
March 25, 2015

Three Examples of Why Content Is King and Context Shapes the Package

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Author: Damalie Wasukira, March 25 2015 - Without understanding context, one can't communicate effectively. Considering context in communication means you consider the framework of related facts, conditions and circumstances within which the ...

Social Media and Global Health
March 19, 2015

Social Media and Global Health

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Author:  Silvio Waisbord, March 18 2015, cross-posted from the Elizabeth Glaser Pediatric AIDS Foundation (EGPAF) website: In this guest post, Silvio Waisbord, Ph.D. of the George Washington University’s School of Media and Public Affairs ...

Evaluating Social Media Components of Health Communication Campaigns
February 5, 2015

Evaluating Social Media Components of Health Communication Campaigns

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Author:  Emma Schwartz of NetHope Solutions Center, originally posted December 15 2014, cross-posted February 5 2015 - [Health Communication Capacity Collaborative] HC3’s held its seventh Health Communication Innovation Webinar on Dec. 9 ...

Sitting on the fence: Is the new Government pro or anti poor?
January 22, 2015

Sitting on the fence: Is the new Government pro or anti poor?

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Author: Priya Anand, January 20 2015 - With an overwhelming victory for the Bhartiya Janata Party (BJP) and its allies in 2014, the then newly elected Prime Minister Narendra Modi promised to focus on people-centered policies and effective ...

How to hunt a virus: 5 ways polio is helping fight Ebola
January 2, 2015

How to hunt a virus: 5 ways polio is helping fight Ebola

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Author: Sherine Guirguis, January 2 2015 - I'm often asked how the largest-ever public health movement - to end polio - has boosted the world’s ability to fight other deadly infectious diseases.

An institutional lens to  Goal 5 of  SDGs on Gender Equality and Empowerment of Women and Girls
December 8, 2014

An institutional lens to Goal 5 of SDGs on Gender Equality and Empowerment ...

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Author: Ranjani K. Murthy, December 8 2014 Background The Open Working Group of the General Assembly on Social Development Goals [SDGs] proposed 17 Goals in 2014, of which the fifth one is on "Achieving gender equality and empower all women and ...

Taking mHealth nationwide
November 17, 2014

Taking mHealth nationwide

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Author: Sara Chamberlain, November 17 2014 - I’m exhausted, on the verge of illness and other members of BBC Media Action’s India office are also very, very tired - but - we’re all excited! Why? Because in the last month, the Ministry of Health ...

In the Ebola crisis, information is aid
November 14, 2014

In the Ebola crisis, information is aid

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Author: Caroline Nursey, November 14 2014 - When I told them that I was planning a brief visit to Sierra Leone, reactions from family and friends ranged from "You can't!" to hailing me a hero.  In reality my visit entailed nothing at all ...

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