Kicking AIDS Out Network
Name: James George Nange Otieno
Organisation: Kicking AIDS Out Network
Role: Training and Development Officer
Country: South Africa
Sport as a tool Young people do not participate in sports because it offers them yet another possibility of learning important things – they do sport because it is fun. The primary value of sport is sport itself. With this said, it is important that Kicking AIDS Out is integrated into strong sports programming structures – structures that offer meaningful opportunities for participation and youth leadership development. Participating in sport can be thrilling and exciting. Sports programming that is well organized is fun to be part of and offers many opportunities for advancement. Sport can be addictive. It can be rewarding to be involved in sport at all levels – participating, coaching and administrating.In order to utilise sport effectively, participants must have access to quality; quality coaches, quality administrators, quality leadership, quality values and behaviour, and quality structures. Organisations in the Kicking AIDS Out Network aim to deliver this quality throughout. Concept To date, Kicking AIDS Out has grown to be one of the largest international network of organisations working together to use sport and physical activity as a means of raising awareness about HIV and AIDS and motivating positive behaviour change in youth. The Kicking AIDS Out network believes that sport and physical activity are effective ways of attracting youth while serving as creative mediums to facilitate and share positive messages about HIV and AIDS and other critical health issues affecting youth. Programmes implemented by member organizations integrate sport skills and life skills through movement games, role plays, drama and other cultural and recreational activities. Central to the success and sustainability of Kicking AIDS Out is the emphasis on capacity building. Kicking AIDS Out develops programs to train coaches, trainers, and leaders, building capacity at the individual, organizational and community level.