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The Emergency Helix: A Framework for Strengthening Public Health Emergency Response with Social and Behavior Change Communication (SBCC)
January 18, 2017

The Emergency Helix: A Framework for Strengthening Public Health Emergency ...

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"In the same way that the structure of DNA ensures stability over long periods of time yet allows for adaptation to the changing environment, The Emergency Helix describes a communication backbone that strengthens community stability, health ...

Contributions of Latin American Perspectives to a Global Theory of Health Communication
February 22, 2016

Contributions of Latin American Perspectives to a Global Theory of Health ...

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“The Latin American theoretical tradition provides insights into self-determination, local ownership and empowerment as central to the “praxis” in communication with participants actively involved in the process of change and transformation.” ...

The Urban Adolescent Sexual and Reproductive Health Social and Behavior Change Communications Implementation Kit
November 4, 2015

The Urban Adolescent Sexual and Reproductive Health Social and Behavior ...

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"The social and cultural context surrounding young people growing up in urban areas is...different, in both positive and negative ways, affecting the health behaviors of young men and women, which can develop into repeated behaviors and habits ...

Integrating Family Planning and Maternal, Newborn, and Child Health Services
November 2, 2015

Integrating Family Planning and Maternal, Newborn, and Child Health Services

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This  cumulative resource, open to reader contributions, is intended for those who are integrating family planning with maternal, newborn, and child health services throughout the life cycle. The website includes sections entitled: Overview ...

Fighting Fear and Stigma with Accurate Information
September 7, 2015

Fighting Fear and Stigma with Accurate Information

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"As someone who has worked with and in the media, I ...know that lack of accurate information is a big driver of fear and trauma, which in turn can easily translate into stigma and a withholding of sympathy for those affected by the traumatic ...

Desk Review and Qualitative Assessment of Malaria Case Management Social and Behavior Change Communication Strategies in Four Countries: Ethiopia, Rwanda, Senegal and Zambia
September 4, 2015

Desk Review and Qualitative Assessment of Malaria Case Management Social and ...

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"The purpose of this desk review is to identify promising SBCC practices related to malaria case management at both community and service provider levels in the four focus countries: Zambia, Ethiopia, Rwanda and Senegal." This Health ...

Assessment of Family Planning Use in Bauchi and Sokoto States, Nigeria
September 2, 2015

Assessment of Family Planning Use in Bauchi and Sokoto States, Nigeria

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"The focus of this report is to understand the family planning [FP] context in Northern Nigeria through a literature review. It will also assess changes in modern contraceptive use in Bauchi and Sokoto States between 2009 and 2014 using household ...

Pakistan Health Communication Project
September 1, 2015

Pakistan Health Communication Project

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Pakistan Health Communication Project (HCP), a programme of Johns Hopkins University Center for Communication Programs (JHU-CCP), funded by the United States Agency for International Development (USAID), is an initiative (2014-2020) that ...

EVIH-T - Haiti
September 1, 2015

EVIH-T - Haiti

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Launched in November 2013 and ongoing through 2017, this social and behaviour change communication (SBCC) campaign was carried out as part of the National AIDS Control Program’s (NACP) efforts in Haiti to create a collective, national response to ...

"Smart Couple" Family Planning Campaign in Nepal
September 1, 2015

"Smart Couple" Family Planning Campaign in Nepal

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The Next Generation "Smart Couple" Family Planning Campaign in Nepal, launched by the Johns Hopkins University Health Communication Capacity Collaborative (JHU-HC3) in August 2015, sought to reach young couples with one or two children in an ...

Moyo ndi Mpamba Health Campaign
August 14, 2015

Moyo ndi Mpamba Health Campaign

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Moyo ndi Mpamba, Usamalireni (Life is Precious, Take Care of It) is an interactive communications campaign designed to address public health challenges in Malawi. Moyo ndi Mpamba includes a Music4Life Initiative that engages local artists in ...

mCenas! SMS Client Education among Youth
July 24, 2015

mCenas! SMS Client Education among Youth

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"mCenas! engaged young people aged 15-24 with an SMS-based role model story, in which characters were shown overcoming common barriers to contraceptive use faced by youth."  

Wazazi Nipendeni - Love Me, Parents
July 23, 2015

Wazazi Nipendeni - Love Me, Parents

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"Wazazi Nipendeni (Love me, Parents) is a national safe motherhood social and behavior change communication (SBCC) campaign that aims to encourage Tanzanian women and their partners to take steps for a healthy pregnancy and safe delivery."

Directorate General of Family Planning Bangladesh Digital Archive of SBCC Materials
July 21, 2015

Directorate General of Family Planning Bangladesh Digital Archive of SBCC ...

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This social and behaviour change communication (SBCC) digital library of both print and audio-visual materials was developed by the Information, Education, and Motivation (IEM) Unit of the Directorate General of Family Planning (DGFP) of ...

Family Planning Law Campaign, Guatemala
July 20, 2015

Family Planning Law Campaign, Guatemala

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"Indigenous Guatemalans have faced a multitude of barriers to access and use of family planning services....While the Guatemalan family planning law was a historic advancement towards empowering all Guatemalans to access and use of family ...

Advocacy for Immunisation Website
July 17, 2015

Advocacy for Immunisation Website

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"Advocacy is defined as: A strategic effort to achieve change by creating political commitment and an 'enabling' environment. In immunisation, this means, for example, ensuring decision makers have the information and evidence to make good ...

Designing a Social and Behavior Change Communication Strategy
June 16, 2015

Designing a Social and Behavior Change Communication Strategy

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"The planning steps included in this implementation kit provide guidance on how to develop a communication strategy for social and behavior change communication (SBCC). The steps and tools are designed to help program managers, communication ...

Evaluation of Season Two of the Television Drama Series, Intersexions
June 12, 2015

Evaluation of Season Two of the Television Drama Series, Intersexions

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Participants in post-broadcast focus groups reported "...that the drama series brought about a new level of consciousness about their personal risk to HIV, in part due to an increased sense of awareness or even suspicion of their sexual ...

Health Communication: Enabling Voluntary and Informed Decision-making
June 2, 2015

Health Communication: Enabling Voluntary and Informed Decision-making

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This High Impact Practices (HIP) Health Communication brief highlights practices in family planning (FP) communication gleaned from interventions that show strategies aimed to maximise FP investments. HIP briefs like this one are ...

Family Planning High Impact Practices List
June 2, 2015

Family Planning High Impact Practices List

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This High Impact Practices (HIP) list highlights practices in family planning (FP) from interventions that show strategies aimed to maximise investments through effective service delivery or systems interventions.  Practices were identified ...

Gender Equity and Family Planning Outcomes in Health Communication	Programs: A Secondary Data Analysis
June 1, 2015

Gender Equity and Family Planning Outcomes in Health Communication Programs: ...

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"Research has demonstrated the multi-level and multifaceted linkages between measures of gender equity/equality and family planning (FP) practices. Yet, major gaps in knowledge about the complex relationship between gender equity and reproductive ...

Reflections on Femininity, Love and HIV: The Story of 4Play: Sex Tips for Girls
May 7, 2015

Reflections on Femininity, Love and HIV: The Story of 4Play: Sex Tips for Girls

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"4Play: Sex Tips for Girls was a television drama that brought a rare touch of glamour and a distinctly feminine sensibility to the HIV communication genre in South Africa. 4Play also confronted the fact that – in the absence of a widely ...

How to Conduct a Situation Analysis
May 6, 2015

How to Conduct a Situation Analysis

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"A situation analysis or environmental analysis is the fundamental first step in the social and behavior change communication change (SBCC) process."

How to Do Audience Segmentation
May 6, 2015

How to Do Audience Segmentation

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"Audience segmentation is a key activity within an audience analysis. It is the process of dividing a large audience into smaller groups of people - or segments - who have similar needs, values or characteristics. Segmentation recognizes that ...

How to Do an Audience Analysis
May 6, 2015

How to Do an Audience Analysis

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"An audience analysis is a process used to identify and understand the priority and influencing audiences for a SBCC [social and behaviour change communication] strategy. The priority and influencing audiences are those people whose behavior must ...

How to Conduct a Pretest
May 5, 2015

How to Conduct a Pretest

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"Pretesting is the process of bringing together members of the priority audience to react to the components of a communication campaign before they are produced in final form. Pre-testing measures the reaction of the selected group of individuals ...

How to Write a Creative Brief
May 5, 2015

How to Write a Creative Brief

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"A creative brief is a short, written document used by project managers and creative professionals to guide the development of creative materials (e.g. drama, film, visual design, narrative copy, advertising, websites, slogans) to be used in ...

Leveraging the Power of Knowledge Management to Transform Global Health and Development
April 29, 2015

Leveraging the Power of Knowledge Management to Transform Global Health and ...

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  "Good knowledge is essential to prevent disease and improve health. Knowledge management (KM) provides a systematic process and tools to promote access to and use of knowledge among health and development practitioners to improve health ...

The Knowledge Management for Global Health Logic Model
April 29, 2015

The Knowledge Management for Global Health Logic Model

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From the document Leveraging the Power of Knowledge Management [KM] to Transform Global Health and Development, Global Health Science and Practice Journal, April 27 2015:

Chapter 2: Lessons Learned from the History of Large-scale CHW Programs
April 28, 2015

Chapter 2: Lessons Learned from the History of Large-scale CHW Programs

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From the CHW Reference Guide, authors Donna Bjerregaard, Initiatives Inc., and Henry Perry, Johns Hopkins University, April 28 2015 - The CHW Reference Guide was produced under the Maternal and Child Health Integrated Program, the United States ...

HIV and Health Communication: Evidence Review
April 20, 2015

HIV and Health Communication: Evidence Review

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This evidence database is the centrepiece of a group of materials (See related summary below) from the Health Communication Capacity Collaborative (HC3) and Johns Hopkins Bloomberg School of Public Health Center for Communication ...

HIV Evidence
April 20, 2015

HIV Evidence

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This group of materials from the Health Communication Capacity Collaborative (HC3) and Johns Hopkins Bloomberg School of Public Health Center for Communication Programs is centred around an evidence database (See related summary below) on ...

How to Conduct Qualitative Formative Research
April 2, 2015

How to Conduct Qualitative Formative Research

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"Formative research is an activity conducted at the beginning of the SBCC [social and behaviour change communication] project design process. It is used to gain insight into the health issue or behavior the project intends to address; relevant ...

Love Me Parents: An Evaluation of Tanzania’s National Safe Motherhood Campaign
March 26, 2015

Love Me Parents: An Evaluation of Tanzania’s National Safe Motherhood Campaign

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"The Wazazi Nipendeni campaign demonstrates the importance of multi-media campaigns in improving safe motherhood outcomes among pre- and post-natal women in Tanzania."

Ideation
March 18, 2015

Ideation

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"Ideation refers to how new ways of thinking (or new behaviors) are diffused through a community by means of communication and social interaction among individuals and groups. It should be used when trying to identify the psychosocial factors ...

Propensity Score Matching (PSM): An HC3 Research Primer
March 18, 2015

Propensity Score Matching (PSM): An HC3 Research Primer

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"Propensity Score Matching (PSM) is a statistical technique that allows researchers to more accurately measure SBCC [social and behaviour change communication] program impact and to make a strong case for causal attribution. Using the PSM ...

Gender Transformative Approaches: An HC3 Research Primer
March 18, 2015

Gender Transformative Approaches: An HC3 Research Primer

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"Gender transformative approaches (GTA) are programs and interventions that create opportunities for individuals to actively challenge gender norms, promote positions of social and political influence for women in communities, and address power ...

Integrated Model of Communication for Social Change
March 17, 2015

Integrated Model of Communication for Social Change

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"The Integrated Model of Communication for Social Change (IMCFSC) describes an iterative process where a community engages in dialogue and collective action to produce social change and support improvements in the health and welfare of its ...

Social Learning Theory: An HC3 Primer
March 17, 2015

Social Learning Theory: An HC3 Primer

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This Health Communication Capacity Collaborative (HC3) primer, part of a series of 8 research theory documents, is designed to explain "Social (or Observational) Learning Theory", which, as stated in the primer, "stipulates that people can learn ...

 The Extended Parallel Processing Model
March 16, 2015

The Extended Parallel Processing Model

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The Extended Parallel Processing Model (also widely known as Threat Management or Fear Management) describes how rational considerations (efficacy beliefs) and emotional reactions (fear of a health threat) combine to determine behavioural ...

University Initiative Needs Assessment
March 12, 2015

University Initiative Needs Assessment

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"An important focus of the Health Communication Capacity Collaborative (HC3), a USAID [United States Agency for International Development]-funded global communication capacity building project, is to expand the role universities and training ...

eLearning Series on Evidence-based Malaria Social & Behavior Change Communication: From Theory to Program Evaluation
February 11, 2015

eLearning Series on Evidence-based Malaria Social & Behavior Change ...

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Offered by the NetWorks Project, this online training series is designed to strengthen capacity on how to use evidence and data to create strong social and behaviour change communication (SBCC) programmes for malaria prevention and control. The ...

Evaluating Social Media Components of Health Communication Campaigns
February 5, 2015

Evaluating Social Media Components of Health Communication Campaigns

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Author:  Emma Schwartz of NetHope Solutions Center, originally posted December 15 2014, cross-posted February 5 2015 - [Health Communication Capacity Collaborative] HC3’s held its seventh Health Communication Innovation Webinar on Dec. 9 ...

Faith Communities Matter in Social and Behavior Change Communication Programs for Child Survival
February 3, 2015

Faith Communities Matter in Social and Behavior Change Communication ...

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Author: Kathryn Bertram, Johns Hopkins Center for Communication Programs, Program Officer, originally posted January 23, cross-posted February 3 2015 - Mobilizing faith communities to spread public health messages and lead others toward making ...

SBCC Implementation Kit (I-Kit) to Support Faith-Based Organization Breastfeeding Interventions
February 3, 2015

SBCC Implementation Kit (I-Kit) to Support Faith-Based Organization ...

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"This I-Kit introduces users to the building blocks for a social and behavior change communication (SBCC) strategy for breastfeeding. It links the SBCC strategy development to faith-based organizations (FBOs) assets such as religious leaders and ...

Illustrative Communication Strategy for Prevention and Control of Malaria during Pregnancy
January 22, 2015

Illustrative Communication Strategy for Prevention and Control of Malaria ...

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Grounded in the belief that effective communication is the basis of malaria-related behaviour change for all stakeholders - women, their families, community leaders, programme managers, and health care providers - this communication strategy ...

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