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The Urban Adolescent Sexual and Reproductive Health Social and Behavior Change Communications Implementation Kit
November 4, 2015

The Urban Adolescent Sexual and Reproductive Health Social and Behavior ...

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"The social and cultural context surrounding young people growing up in urban areas is...different, in both positive and negative ways, affecting the health behaviors of young men and women, which can develop into repeated behaviors and habits ...

"Smart Couple" Family Planning Campaign in Nepal
September 1, 2015

"Smart Couple" Family Planning Campaign in Nepal

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The Next Generation "Smart Couple" Family Planning Campaign in Nepal, launched by the Johns Hopkins University Health Communication Capacity Collaborative (JHU-HC3) in August 2015, sought to reach young couples with one or two children in an ...

Directorate General of Family Planning Bangladesh Digital Archive of SBCC Materials
July 21, 2015

Directorate General of Family Planning Bangladesh Digital Archive of SBCC ...

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This social and behaviour change communication (SBCC) digital library of both print and audio-visual materials was developed by the Information, Education, and Motivation (IEM) Unit of the Directorate General of Family Planning (DGFP) of ...

Designing a Social and Behavior Change Communication Strategy
June 16, 2015

Designing a Social and Behavior Change Communication Strategy

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"The planning steps included in this implementation kit provide guidance on how to develop a communication strategy for social and behavior change communication (SBCC).

Gender Equity and Family Planning Outcomes in Health Communication	Programs: A Secondary Data Analysis
June 1, 2015

Gender Equity and Family Planning Outcomes in Health Communication Programs: ...

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"Research has demonstrated the multi-level and multifaceted linkages between measures of gender equity/equality and family planning (FP) practices. Yet, major gaps in knowledge about the complex relationship between gender equity and reproductive ...

Ideation
March 18, 2015

Ideation

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"Ideation refers to how new ways of thinking (or new behaviors) are diffused through a community by means of communication and social interaction among individuals and groups. It should be used when trying to identify the psychosocial factors ...

Gender Transformative Approaches: An HC3 Research Primer
March 18, 2015

Gender Transformative Approaches: An HC3 Research Primer

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"Gender transformative approaches (GTA) are programs and interventions that create opportunities for individuals to actively challenge gender norms, promote positions of social and political influence for women in communities, and address power ...

An Adaptable Communication Strategy for Demand Generation: Female Condom
November 13, 2014

An Adaptable Communication Strategy for Demand Generation: Female Condom

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"Key messages should enable the target audience to self-select, emphasize key emotional and functional benefits of female condoms, and include a call to action. Messages should be based on formative research and tailored to..."

An Adaptable Communication Strategy for Demand Generation: Emergency Contraception
November 12, 2014

An Adaptable Communication Strategy for Demand Generation: Emergency ...

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This strategy document is written to support communication on one of the "13 Lifesaving Commodities" as described in Demand Generation Implementation Kit for Underutilized Commodities in reproductive, maternal, newborn, and child health (RMNCH), ...

An Adaptable Communication Strategy for Demand Generation: Misoprostol
October 9, 2014

An Adaptable Communication Strategy for Demand Generation: Misoprostol

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This roadmap for communication design focuses on advocacy for use of misoprostol, one of 13 "Life-Saving Commodities." The commodity is used for postpartum hemorrhage (PPH) , a leading cause of maternal deaths, along with another underutilised ...

An Adaptable Communication Strategy for Magnesium Sulfate
October 9, 2014

An Adaptable Communication Strategy for Magnesium Sulfate

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"A communication strategy provides a 'road map' for local action targeted at behavior change and creates a consistent voice for the messages, materials, and activities developed. It also ensures that activities and products work together to ...

A Theory-Based Framework for Media Selection in Demand Generation Programs
September 25, 2014

A Theory-Based Framework for Media Selection in Demand Generation Programs

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"Theories are often used to guide the design of messaging content aimed at increasing demand for health services and commodities. However, it not always the case that theories are used to guide the selection of the media through which those ...

Addressing the Role of Gender in the Demand for RMNCH Commodities: A Programming Guide
September 25, 2014

Addressing the Role of Gender in the Demand for RMNCH Commodities: A ...

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"Demand generation increases awareness of and demand for health products or services among a particular intended audience through social and behavior change communication (SBCC) and social marketing techniques."

Influencing the Sexual and Reproductive Health of Urban Youth Through Social and Behavior Change Communication: A Literature Review
September 11, 2014

Influencing the Sexual and Reproductive Health of Urban Youth Through Social ...

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This 105-page report discusses the findings of a literature review and programme scan to reflect on urban adolescent and youth sexual and reproductive health (AYSRH) interventions in Africa, Asia, and Latin America. The review was conducted by ...

Engaging Families for Healthy Pregnancies
April 16, 2014

Engaging Families for Healthy Pregnancies

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"What drives women to have pregnancies after the age of 35 or to have five or more children? Both of these pregnancies present high risks to both the mother and newborn....[L]ittle research has been conducted to understand the behavioral ...

The Soul Beat 238 - Social and Behaviour Change Communication and Health in Africa
March 25, 2014

The Soul Beat 238 - Social and Behaviour Change Communication and Health in ...

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Interpersonal Communication Can Work in Child Survival Programmes
February 24, 2014

Interpersonal Communication Can Work in Child Survival Programmes

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This research brief describing the effectiveness of interpersonal communication (IPC) approaches in child survival programmes was prepared by The Health Communication Capacity Collaborative (HC3) at Johns Hopkins Bloomberg School of Public Health ...

Demand Generation Implementation Kit for Underutilized Commodities in Reproductive, Maternal, Newborn, and Child Health
January 23, 2014

Demand Generation Implementation Kit for Underutilized Commodities in ...

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The "I-Kit" is a step-by-step guide to developing communication strategies to increase demand for the 13 under-utilised commodities identified by the United Nations (UN) Commission on Life-Saving Commodities. The commodities span across the ...

Behaviour Change Interventions Targeting Urban Youths
November 22, 2013

Behaviour Change Interventions Targeting Urban Youths

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In September 2013, Health Communication Capacity Collaborative (HC3) reviewed over 90 articles and programme reports from 2003-2013 to examine sexual and reproductive health (SRH) behavioural drivers, barriers, and contextual factors, as well as ...

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