Understanding Community-Based Information Systems in the Millennium Villages

Publication Date
December 1, 2009

This website from newmediadev2009 was a project of a 2009 research seminar developed and taught by Professor Anne Nelson at Columbia's School of International and Public Affairs (SIPA) in New York, the United States (US).

Contact Information: 
Source: 

Email from Anne Nelson to The Communication Initiative on January 11 2010.

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Generation Grands Lacs

Launched in 2006, Generation Grands Lacs (Great Lakes Generation) is an hour-long radio talk show programme for youth produced by Search for Common Ground (SFCG) together with local radio stations in Rwanda, Burundi, and the Democratic Republic of Congo (DRC). The project seeks to support peace between countries in the region by breaking down stereotypes and encouraging dialogue between Rwandan, Burundian, and Congolese university students.

Communication Strategies: 

This 60-minute live phone-in talk show for youth is simulcast on five radio stations in Rwanda, Burundi, and the Democratic Republic of Congo every Saturday afternoon. Each week the show addresses a different theme, such as identity, manipulation by leaders, gender, violence, youth participation in political life, and issues of ethnicity and nationality.

The format includes invited studio guests, pre-recorded interviews, voice-on-the-street interviews, music, and audience call-ins. Listeners participate by calling in, sending short message service (SMS)/text messages, or by sending emails. In collaboration with the Great Lakes Inter-University and Youth Forum, listening sessions are organised in universities and secondary schools each week during the broadcasts, followed by a facilitated discussion. Forum members then gather ideas and concerns from the listeners and feed these into joint planning sessions with the programme journalists from the partner radio stations.

Each week the place of broadcast rotates between Kigali, Bujumbura, and Kinshasa. The radio station webstreams the live broadcast, which is then picked up by the other four stations who broadcast it on FM. Young journalists from the partner radio stations host the programme, and invite callers to phone in - in any of the six major languages of the region.

Development Issues: 

Peace, Youth, Reconciliation

Key Points: 

According to a recent SFCG survey, the programme is listened to by more than 90% of university students in Kigali, Butare, Ngozi (Burundi), and 86% of students in Bujumbura, as well as 57% of students in Bukavu (DRC). Of these listeners, 20% listen regularly in Bukavu, 36% listen regularly in Kigali, and 60% listen "every week" or "almost every week" in Butare, Ngozi, and Bujumbura. Similarly, the programme reaches between 30% and 60% of non-university youth at the survey sites. Survey findings show a strong correlation between listenership and reduced prejudices and positive attitudes.

Partner Text: 

Initial funding from the United States Agency for International Development (USAID), with continued funding from the Belgian Cooperation.

Source: 

"Hello Kigali! Hello Kinshasa!" press release [PDF], January 15 2010; and SFCG website on February 19 2010 and February 24 2010.

Rural Internet Kiosks Project

Rural Internet Kiosks (RIK) is a Kenyan-based organisation that manufactures and distributes movable, recyclable, cost-effective kiosks that operate with satellite connectivity and solar energy to ena

Communication Strategies: 

Rural Internet Kiosks produces kiosks that are independent, freestanding booths functioning on solar power and other forms of renewable energy. Each kiosk houses 3 energy-efficient personal computers. The kiosks are modelled on user-friendly software and hardware and are manufactured and assembled in a "knock-down" format, enabling them to be easily transported and set up in even very rugged regions.

The kiosks have been designed to give access to all users, including children and the disabled. According to RIK, they are also working on ways to use portable USB pen screen readers and accessible websites, which will help the visually impaired access information. Screen readers could also help people who can understand, but not necessarily read, English.

The kiosks are designed to promote entrepreneurship and electronic service delivery within rural and urban settings and, in turn, facilitate e-commerce, e-education, e-health, and e-governance. The organisers say that the kiosks have helped farmers obtain regular updates on weather patterns and produce prices, thereby expanding their revenue. Business start-ups have been able to exploit digital multimedia advertising. The internet kiosks are helping government agencies to create awareness concerning health and environment and reach out to local communities. Through the use of multimedia information outlets, communities can also access information about infectious diseases such as malaria, polio, HIV/AIDS, and tuberculosis. The kiosks also create platforms for the promotion of tele-medicine, which is still in its infancy in most African countries.

The kiosks use the open-source Ubuntu Linux operating system, as well as other open-source software. This virtualisation technology allows up to 10 uses to share a single personal computer (PC).

Development Issues: 

Information and Communication Technology, Economic Development, Agriculture.

Key Points: 

The RIK project was developed by Jitu Patani, also project manager at Rural Internet Kiosk, who has a vision of bridging the digital divide by providing the last mile access to rural or remote communities. RIK is working to help Africa move towards the Millennium Development Goal of Bridging the Digital Divide by year 2015.

Partner Text: 

Rural Internet Kiosks, InterSat, and Userful.

See video
Source: 

eLearning Africa website on February 5 2010.

Radio Salus

Radio Salus (derived from the Latin word "salut", meaning salvation) was established in 2005 at the National University of Rwanda as a result of a project implemented by the United Nations Educational

Communication Strategies: 

Radio Salus broadcasts 24 hours a day, seven days a week, and organisers say its programming reaches the entire population of Rwanda, as well as neighbouring communities in DRC and Burundi.

The radio station team, which includes professional journalists and journalism students, produces a variety of news, educational, and entertainment programming broadcast in Kinyarwanda, Swahili, English, and French. According to organisers, each week more than 25 different programmes are broadcast on a broad range of topics including education, agriculture, health, HIV/AIDS, Rwandan history, news, conflict management, sports, and coffee (a long-established, but not well understood industry in the country).

In advance of the August 2009 elections, journalists from the station received training specific to election coverage, including election laws and rules, understanding the Rwandan journalists' code of conduct during elections, the professional standards of free and fair elections, and covering elections independently and professionally.

According to the radio station, the training of students and professionals at the radio station has become a key determinant in diversifying media programming in Rwanda and in building confidence in private radio as a viable means of mass media. Radio Salus has reportedly also managed to empower Rwandan youth, women, and disabled people. Through its educational programmes on economy, environment, HIV/AIDS, health and history, organisers say that it has become a socio-economic development tool for many Rwandans. For example, Radio Salus has contributed to educating local small businessmen and women on how to advertise their products and services. In addition, it has supported and promoted young artists by giving them the opportunity to publicise their new songs.

Development Issues: 

Democracy, Media Development.

Key Points: 

As of November 2008, more than 100 young journalists had received training through Radio Salus, and many students continue to work there as trainee journalists. The station's sports programme has been rated the top radio programme in the country.

Partner Text: 

United Nations Educational, Scientific, and Cultural Organization (UNESCO).

Contact Information: 
Source: 

National University of Rwanda website and UNESCO website - both accessed on January 12 2010.

Youth Empowerment through Arts and Media (YETAM)

Initiated in 2008, the Youth Empowerment Through Arts and Media (YETAM) project is an initiative by Nokia, Plan International, and local partners which seeks to give youth the skills and tools to communicate at local, national, and global level about issues impacting on their lives. Through arts, traditional media, and new media tools, youth engage in the community development process and beyond.

Communication Strategies: 

Using mapping, participatory video, visual arts, and performing arts as a means of investigation and expression, youth, aged 12-18, work in small teams to identify resources and challenges in their communities, understand more about causes and effects of key issues impacting on youth, and learn about different viewpoints held by community members and community leaders around those issues. They then produce arts and media about the issues and develop an action plan to raise awareness and community support to begin resolving the issues. By developing youths’ communication and leadership skills, coupled with technology education and practice with information and communication technologies (ICTs), YETAM seeks to open new possibilities for youth so that they are more able to engage using 21st century skills. The importance of ownership and commitment to local development is emphasised, and the methodology is designed to form capable and positive community leadership for the future.

The arts and media are also used as a starting point to raise issues and youth viewpoints with district and national leaders and the public, and to advocate for change. At the same time, the youths’ materials are posted on the web so that the public can learn more about issues and get involved. Rather than hearing about youths' viewpoints via foreign and/or adult journalists, the YETAM project allows youth to claim their own place and directly debate and discuss the issues they care about. Curricula based on the youth’s key issues and video/arts materials are developed and used to engage additional groups in the 6 African focus countries, and an on-line curriculum for the "Global North" allows youth not living in Africa to better understand the issues and learn how to get involved. The web allows cross-country and global interaction among youth, building confidence and motivating them to continue moving forward.

In each country, the YETAM programme involves youth, teachers, local media, and arts organisations in a 1-week training of trainers, followed by a 2-week training programme with secondary school youth. A local follow-up plan is created by the youth, teachers, and local partners for organisation and continued advocacy by the youth, refresher training, and additional arts and media work around the identified issues.

Some 350 youth (according to the 2008 annual report) participated in direct skills training workshops on arts and media, including new media tools, such as mobile phone technology and applications, internet, search engines, social media, 'Flip' cameras, mobile internet, and mobile video production and editing.

According to YETAM, collectively the youth have produced around 100 short videos, 100 art works, several theatre pieces, hundreds of photographs about their lives, newspapers, and community murals on themes pertinent to them. Sixty staff, teachers, and partner organisations have been trained on child rights, child participatory facilitation methodologies, arts and media as tools for development and advocacy, and social media/new technology. About 1500 community members in 25 communities have attended events and discussions related to these materials.

Click here to view these materials on YouTube. (To turn on the captions option to see subtitles, click on the triangle at the bottom right corner of the video player. A red ‘cc’ button will appear. Click on the small triangle to the left to select language options). Some of the materials are also available on the Plan Virtual Villages website. The current redesign of the YETAM website will additionally provide a space for school-school communication and joint projects and learning across Africa and between African countries and the "Global North".

Development Issues: 

Youth, Gender, Education, Rights

Key Points: 

According to YETAM, children and youth in Africa, in general, are not expected to speak up or speak out in their families or communities; nor do they have an equal seat at the table in national and global dialogue about issues that impact them. In order to be effective in local, national, and global dialogue, children and youth need to have access to skills and tools to develop analytical abilities and leadership behaviours, and to be effective communicators. They also need access to the places where these discussions are taking place. YETEM therefore seeks to address these issues at a local and global level.

Partner Text: 

Nokia, Plan International

See video
Source: 

Email from Stefanie Conrad on August 20 2009 and Plan and Nokia Annual Report 2008 [PDF] on November 14 2009.

Sinigurisha Campaign

Initiated in May 2009, "Sinigurisha" ("I am not for sale") was a 6-month HIV prevention campaign in Rwanda working to warn against cross-generational sex involving both older men and older women.

Communication Strategies: 

The first message of the campaign was "Gifts don't equal sex. You always have the right to say no!". With this message, the campaign sought to empower youth to say "NO" to cross-generational sex by increasing their awareness of their fundamental right to say "NO" to sugar daddies and sugar mommies, regardless of what gifts or money they are promised or have already received. In this first phase of the campaign, 85 billboards were placed across the country to remind young people of their right to say no to "Shuga Dadis" and "Shuga Mamis".

The second phase of the campaign sought to combat peer pressure as a key driver of cross-generational sex. The message "True Friends Don't Put Me at Risk!" draws upon studies conducted in 2008 in Kigali and all four Rwandan provinces that showed that peer pressure is a key factor encouraging young girls and boys to engage in cross-generational sex. Some young girls are even acting as "pimps" - making connections between their friends and older men, often in exchange for money or gifts. Sinigurisha urges young people to resist and challenge peer pressure, emphasising that true friends would never put their friends at risk.

The third phase of the Sinigurisha campaign urged youth to stand together against cross-generational sex and to focus on achieving their future hopes and dreams. The message was "There is NO price that will buy my future!". This phase of the campaign is based on research that indicated that low self-esteem influences youth to engage in cross-generational sex. Young people feel pressured to have material goods such as fashionable clothes, jewellery, and cell phones, which leads them to accept short-term gifts given by sugar daddies or sugar mommies and puts them at increased pressure for cross-generational sex.

The campaign called on all Rwandans - not just youth - to engage in the fight against cross-generational sex. The campaign also reached out to opinion leaders, teachers, parents, and communities with the message that sugar daddies and sugar mommies should be considered "Enemies of Rwanda's Bright Future." According to the organisers, the commitment of political, religious, and other opinion leaders to sensitise and mobilise communities is especially important. They can play an important role in encouraging society as a whole to first acknowledge that cross-generational sex is wrong, shameful, and risky, and then to stop it.

In addition to appearing on billboards, the campaign's messages were broadcast in television and radio spots, and publicised via print materials and community events. Orange wristbands were distributed which announced that the wearer is not for sale.

Three films were also produced to support the campaign and were broadcast on Rwanda TV. The films were produced with the help of a theatre competition carried out in 60 schools (in 14 districts) as part of the Abajene! youth movement. A local non-governmental organisation (NGO) called RAPP (Rwandans Allied for Peace and Progress) trained teachers and students in forum theatre techniques. Following that, two rounds of competitions were held where schools wrote and performed their own plays. The three winning plays were made into short films by RAPP together with the student actors who wrote and performed the original plays.

Development Issues: 

HIV/AIDS

Key Points: 

Cross-generational sex refers to sexual relationships between girls and older men (sugar daddies), and boys and older women (sugar mommies) - often in exchange for gifts and money. Evidence suggests that cross-generational sex happens in Rwanda.

  • Girls aged 20-24 are five times more likely to be infected with HIV than boys of same age (Rwanda Demographic and Health Survey (DHS), 2005);
  • One out of 10 girls has her first sexual experience with a man who is 10 or more years older (Rwanda Behaviour Surveillance Survey (BSS), 2006);
  • Since older men are much more likely to be infected with HIV than younger boys, young girls appear to be getting infected by older men, rather than by boys of their own age (Rwanda DHS, 2005).


According to organisers, cross-generational sex increases the risk for sexually transmitted infections, including HIV, and for unwanted pregnancies - all of which can lead to school drop-out and family conflict. As a result, cross-generational sex can cause girls to be less productive in schools and at the work place.

Some of the factors that lead to cross-generational sex include the following:

  • "Permissive" environments that make cross-generational sex "easier". These include: (a) homes: where "trusted" family members or friends target domestic workers or younger family members. (b)schools: where sugar daddies and mommies target students by pretending to be family members to pick up students during breaks or weekends. (c) hotels: where sugar daddies and mommies believe they won't be caught. (d) cars: where sugar daddies and mommies give lifts to boys and girls in need.
  • Peer pressure within an urban network of girls who act as "pimps" - making connections between their friends and older men - often in exchange for money or gifts.
  • Economic need among youth who seek out older partners with money to buy material goods that make them more "cool", to pay for their school fees, or to get a job.
  • Loneliness and the desire for sexual gratification among older men and women lead to them seeking younger partners.
Partner Text: 

National AIDS Control Commission (Commission Nationale de Lutte Contre le Sida, CNLS), Ministry of Youth, United States President's Emergency Plan for AIDS Relief (PEPFAR), and Population Services International (PSI).

Source: 

African Press website on November 9 2009 and July 28 2010; Ministry of Youth website on November 9 2009 and press releases from Ministry of Youth (issued May 23, July 23, and October 8 2009).

Internews Peace-Building Films

Internews, an international media development organisation, produced a series of 12 documentaries designed as part of a peace-building project to help populations of Rwanda and Eastern Democratic Repu

Communication Strategies: 

Internews Europe worked with local journalists to produce the 12 documentaries, which were filmed in both countries and tell stories of everyday life involving music, sport, and village events. The films seek to familiarise communities on both sides of the conflict-affected border with each other and to show how they can live together in peace. The productions were also broadcast on local television and radio stations in both countries and were broadcast daily on public buses and a ferryboat in the DRC.

The following 4 films are being shown in screenings in the Rwandan capital, Kigali, and on the "Hillywood Country Tour" (nicknamed for Rwanda's hilly countryside):

  • Les Enfants de Dieu (Children of God): The film examines the various activities of family planning organisations in internally displaced persons camps. It describes family planning options and how women can access these methods, and discusses the new, more open attitude of the Catholic Church regarding family planning.
  • Special Koffi: This movie features Congolese music star Koffi Olomide. Olomide once performed at a stadium in Kigali, Rwanda, where he explained how natural it is for music and musicians to cross borders.
  • A Letter to My Daughter: This film was produced in French and Kinyarwanda with English subtitles. A young Congolese journalist is shocked when she interviews victims of domestic violence in Rwanda and Congo.
  • 24h in Mutubo Camp: This film shows the Hutus ex-combatants in a transit camp in Rwanda. Click here to watch this film.
Development Issues: 

Conflict.

Key Points: 

According to the organisers, since November 2008, public screenings of the documentaries by Internews' office in Rwanda have led to nearly 20,000 people returning from all parts of the country and Eastern Congo.

A Letter to My Daughter was nominated for an Award in the international documentary category of the International Film Festival South Africa, which took place in November 2009, and was selected for the Radar Hamburg Film Festival that same month in Hamburg, Germany.

Internews is an international media development organisation whose mission is to empower local media worldwide to give people the news and information they need, the ability to connect, and the means to make their voices heard.

Partner Text: 

Funding provided by the United Kingdom (UK) Department for International Development (DFID).

Contact Information: 
Source: 

Internews website on September 23 2009.

Women Building Peace and Preventing Sexual Violence in Conflict-Affected Contexts: A Review of Community-Based Approaches

Author: 
Annalise Moser
Publication Date
October 1, 2007
Affiliation: 

UNIFEM

This United Nations Development Fund for Women (UNIFEM) document focuses on specific thematic areas of good practice in the prevention of sexual and gender-based violence (SGBV) and women's participation in peacebuilding. The study was developed as a background document to inform programming and advocacy within the context of UNIFEM programming, and builds on country-level visits conducted in early 2007. The programme is supported by the United Kingdom’s Department for International Development (DFID).

 

The study looks at five areas of intervention:

Contact Information: 
http://www.comminit.com/files/thumb_WomensBuildingPeaceAndPreventingSexualViolence_eng.jpg

Urungano (Generation)

Urungano (Generation) is a youth radio programme, launched by Search for Common Ground (SFCG) in Rwanda in 2008, which is designed to give young people, especially girls, a platform to explore and dis

Communication Strategies: 

Each week, the hosts of the show conduct all the interviews as well as plan and lead the show. The girls typically begin their programme with a teenage chat and then work their way into discussions of such issues as underage marriage and child labour. Throughout the weekly programme, they move the conversation toward understanding how they, the next generation of Rwandan women, can empower themselves to build a better future. Designed to ensure that girls get their fair share of time on air, the team is designed to represent the diversity of youth in the capital, with a range of backgrounds and life experiences.

The first edition of Urungano focused on the subject of rural-urban migration. SFCG reports that Kigali is the world's fastest growing city and that the government is trying to remove its slums, while more and more people flood to the city. Rural-urban migration is therefore a subject about which people have an opinion. In addition to featuring the voices of youth from the countryside and the capital, the young journalists also interviewed a representative of the Ministry of Youth to ask him about the government's response to the situation. Between popular songs, sound clips, and jingles, the show also featured a studio discussion between two teenagers - one from the countryside and one from the city - who shared their perspectives on this trend and how it affects their lives.

The 2008 season ended with a 2-part series on the issue of street children. The segments looked at the realities of life on the street, including the challenges encountered during ordinary daily tasks like eating and sleeping. The coordinator of one of Kigali's centres for street children spoke on the show to share his perspectives on the realities faced by kids living on the streets. In the second programme, the young journalists spoke directly to former street children who are now living in rehabilitation and care centres. The programme highlighted services available to children looking to leave the streets, including education and housing. The kids interviewed told of their life in the streets, their battles with drug and alcohol abuse, and their lives away from family and friends. One former street child who has returned to his family told SFCG how proud he is that he left the streets.

In 2009, in commemoration of the genocide in Rwanda, Urungano focused on reconciliation. The reporters went into the countryside and found a mutual support group of genocide victims and perpetrators who, despite their tragic past of conflict, travel together from village to village to teach and model reconciliation. By selecting this topic, the girls sought to explain their vision of the Rwanda in which they want to live.

Urungano is broadcast on both Kigali's Contact FM and Radio Salus in Butare on Saturdays at 5pm (GMT+2), and can be heard online at the same time on the Contact FM website.

Development Issues: 

Youth

Key Points: 

SFCG uses media, including both radio and television, across its 19 programmes around the world, including in the Great Lakes region.

Partner Text: 

European Commission, United States Agency for International Development (USAID), Search for Common Ground, Contact FM, Radio Salus

Source: 

SFCG website on April 21 2009; and "A Reminder of Radio's Power" [PDF], by Chris Plutte, The Philadelphia Enquirer, on April 21 2009 and May 11 2010.

Women in Post Conflict Situations (WIPCS) Radio Project

Launched on International Women's Day, March 8 2008, Women in Post Conflict Situation (WIPCS) was a project by the Adventist Development and Relief Agency (ADRA) that worked to provide a platform, via

Communication Strategies: 

According to ADRA, the programme was designed with a regional approach due to the vast similarity of experiences that women in post-conflict situations share in Burundi, Eastern DRC, and Rwanda. In each country, a locally focused radio programme was produced. In order to share these stories of survival and to share the experiences of women who have overcome this trauma, 16 listeners' committees were established to identify and collect stories for use in the productions, and to contribute programme ideas and suggestions. The committees were assisted by over 300 community groups who were both major beneficiaries of the programme and also contributors.

The organisers state that, in Burundi, decades of political conflict and civil war have contributed to an unstable environment that has allowed sexual violence and other types of violence against women. According to the project website, there is little motivation for women to report cases of sexual violence, as they are required to provide evidence of force, and the punishments are often very light. The organers hoped that, through the radio programmes produced by the WIPCS project, women would have the opportunity to express their concerns and to search for meaningful solutions to their problems through the forum that the radio programmes provided.

According to ADRA, in Rwanda, radio has great potential to help bring peace and reconciliation. In that country, the programme was designed especially for women from Nyagatare and Kibuye regions. ADRA asserts that, in Rwanda today, great strides have been made regarding the status of women in government and society, and women have been empowered to play a key role in peace and reconciliation. The WIPCS project was designed to provide them with the opportunity to express their views and to search for solutions to the challenges they still face by providing a forum for women to connect with resources that could help them better deal with their problems.

In the DRC, many women are subject to violence and are often discouraged by their husbands to talk about their suffering. Due to this situation, psychological trauma is not treated. In addition, organisers state that there was previously no platform for women affected by violence to talk about their trauma. The WIPCS project was designed to use the radio programmes to provide a forum for women to address issues of sexual violence and peace and reconciliation.

Click here to download the radio episodes from each country from the WIPCS website.

Development Issues: 

Women, Conflict

Key Points: 

According to the baseline research survey, which informed the development of the programme, women perceive domestic and sexual violence to be serious problems in society. First, women in Rwanda were raped and brutalised on a massive scale during the 1994 genocide that claimed around 800,000 people. Second, since 1998, 5.4 million people have died of conflict-related causes in the DRC. About 45,000 people continue to die each month, as the fighting continues to flare up in eastern DRC.

Partner Text: 

DANIDA

Source: 

WIPCS website, February 20 2009; ADRA website, February 24 2010; and emails from Bakundukize Fabien and Charles Ntiryica to The Communication Initiative on June 16 2010.

The Communication Initiative Network and Partnership convenes the communication and media for development, social and behavioural change community to share knowledge, connect, debate relevant issues, and critically review each other's work in order to advance effective development action across and between all development priorities. Contact Warren

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In this study from Spain, researchers sought to fill a gap in the literature on initiatives of child and youth participation in the production of media content at the municipal level in Spain. This recommendation of the Committee on the Rights of the Child (Comité de los Derechos del Niño - CDN) of the United Nations, follows the...

The World Health Summit (WHS) has called for applications for its Young Science Journalists Award: 

"In cooperation with Deutsches Ärzteblatt, the European Union of Science Journalists' Associations (EUSJA), and the Pulitzer Center on Crisis Reporting, the World Health Summit presents again the 'Next Generation of Science...

Launched in 2013 by The Womanity Foundation with the vision of supporting innovative and effective solutions focused on violence against women, this annual award seeks to identify evidence-based programmes and then to find and support partner organisations that...

"...interactive audio programming (IAI) remains a viable and useful intervention format for increasing access to high-quality early education, particularly in the most challenged districts..."

"An audience analysis is a process used to identify and understand the priority and influencing audiences for a SBCC [social and behaviour change communication] strategy. The priority and influencing audiences are those people whose behavior must change in order to improve the health situation."

"Audience segmentation is a key activity within an audience analysis. It is the process of dividing a large audience into smaller groups of people - or segments - who have similar needs, values or characteristics. Segmentation recognizes that different groups will respond differently to social and behavior change communication (SBCC) messages...

"The need to communicate - and the idea that information is a form of assistance in its own right - is increasingly acknowledged as an urgent but under-supported aspect of disaster response."

In this article, Imogen Wall offers examples of the ways that strategic thinking around the use of communication is playing a role in the...

"A creative brief is a short, written document used by project managers and creative professionals to guide the development of creative materials (e.g. drama, film, visual design, narrative copy, advertising, websites, slogans) to be used in communication campaigns....[It] is the guidepost for creative deliverables: it guides in-house experts,...

Author: Nokholo Mhluzani, April 30 2015 - Towards the end of the year 2014 Action IEHDC [Action Institute for Environment, Health and Development Communication] produced a television talk show under the Wize Up, your decision your life campaign. The television show that aired on Zimbabwe’s local television station, ZBCTV, was primarily targeted...

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Film and Video

From Save the Children and the United Nations Children's Fund (UNICEF), this guide for journalists and media professionals in Valencia, Spain, is based upon a study, among communication professionals from TV, radio, periodicals, and daily newspapers, of their understanding of the Convention on the Rights of the Child (CRC) of the United Nations...

The World Health Summit (WHS) has called for applications for its Young Science Journalists Award: 

"In cooperation with Deutsches Ärzteblatt, the European Union of Science Journalists' Associations (EUSJA), and the Pulitzer Center on Crisis Reporting, the World Health Summit presents again the 'Next Generation of Science...

Arabic inscriptions on Dhaka walls, aiming to stop public urinators (Bangladesh)

Author: Adnan R. Amin, May 19 2015 - BACKGROUND

"...interactive audio programming (IAI) remains a viable and useful intervention format for increasing access to high-quality early education, particularly in the most challenged districts..."

"An audience analysis is a process used to identify and understand the priority and influencing audiences for a SBCC [social and behaviour change communication] strategy. The priority and influencing audiences are those people whose behavior must change in order to improve the health situation."

"Audience segmentation is a key activity within an audience analysis. It is the process of dividing a large audience into smaller groups of people - or segments - who have similar needs, values or characteristics. Segmentation recognizes that different groups will respond differently to social and behavior change communication (SBCC) messages...

"A creative brief is a short, written document used by project managers and creative professionals to guide the development of creative materials (e.g. drama, film, visual design, narrative copy, advertising, websites, slogans) to be used in communication campaigns....[It] is the guidepost for creative deliverables: it guides in-house experts,...

Implemented in 2011 in Colombia by PCI Media Impact and the Fundación Social (Social Foundation), this programme is designed to strengthen the capacities of members of community organisations, especially youth, on the use of the approach and methodology of Edutainment (EE) to promote the processes of planning and participatory management.

...

As part of the global Grassroots Girls Initiative (GGI), launched in 2006 by the Nike Foundation, Firelight Foundation (one of six partners who make up the GGI consortium), worked with three organisations in Malawi and Rwanda to identify and empower adolescent girls from economically poor and marginalised communities. The focus of the programme...

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Radio

From Save the Children and the United Nations Children's Fund (UNICEF), this guide for journalists and media professionals in Valencia, Spain, is based upon a study, among communication professionals from TV, radio, periodicals, and daily newspapers, of their understanding of the Convention on the Rights of the Child (CRC) of the United Nations...

 

In this study from Spain, researchers sought to fill a gap in the literature on initiatives of child and youth participation in the production of media content at the municipal level in Spain. This recommendation of the Committee on the Rights of the Child (Comité de los Derechos del Niño - CDN) of the United Nations, follows the...

The World Health Summit (WHS) has called for applications for its Young Science Journalists Award: 

"In cooperation with Deutsches Ärzteblatt, the European Union of Science Journalists' Associations (EUSJA), and the Pulitzer Center on Crisis Reporting, the World Health Summit presents again the 'Next Generation of Science...

Author: Carly Griggs, May 19 2015 - A few months ago as I pulled into Songambele village in Dodoma region, Tanzania, a soft drizzle was setting in. I pulled my jumper on as I stepped out of the car - it was unusually chilly for September. But the village residents were not fazed, in fact they were thrilled - it was the first rain they had seen...

"...interactive audio programming (IAI) remains a viable and useful intervention format for increasing access to high-quality early education, particularly in the most challenged districts..."

Author: Suman Basnet, May 15 2015 - As Regional Coordinator of AMARC Asia Pacific, Suman Basnet sent this email to colleagues on May 13 2015. He has kindly offered to allow its publication as a blog:

Dear colleagues and friends, 

Developing Radio Partners is a US-based non-profit media development organization that works with people running local radio stations in developing countries. We provide them with the skills, content and methodologies they need to bring reliable information services on development topics to their listeners.

Developing Radio Partners is...

"An audience analysis is a process used to identify and understand the priority and influencing audiences for a SBCC [social and behaviour change communication] strategy. The priority and influencing audiences are those people whose behavior must change in order to improve the health situation."

"Audience segmentation is a key activity within an audience analysis. It is the process of dividing a large audience into smaller groups of people - or segments - who have similar needs, values or characteristics. Segmentation recognizes that different groups will respond differently to social and behavior change communication (SBCC) messages...

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Television

From Save the Children and the United Nations Children's Fund (UNICEF), this guide for journalists and media professionals in Valencia, Spain, is based upon a study, among communication professionals from TV, radio, periodicals, and daily newspapers, of their understanding of the Convention on the Rights of the Child (CRC) of the United Nations...

 

In this study from Spain, researchers sought to fill a gap in the literature on initiatives of child and youth participation in the production of media content at the municipal level in Spain. This recommendation of the Committee on the Rights of the Child (Comité de los Derechos del Niño - CDN) of the United Nations, follows the...

The World Health Summit (WHS) has called for applications for its Young Science Journalists Award: 

"In cooperation with Deutsches Ärzteblatt, the European Union of Science Journalists' Associations (EUSJA), and the Pulitzer Center on Crisis Reporting, the World Health Summit presents again the 'Next Generation of Science...

Reality television show Amrai Pari, broadcast in Bangladesh through BBC Media Action, reaches 15.8 million people with messaging on climate risk and resilience. This research was intended to measure "how target communities worked together to address environmental hazards and explored the influence of Amrai Pari in communities."

"An audience analysis is a process used to identify and understand the priority and influencing audiences for a SBCC [social and behaviour change communication] strategy. The priority and influencing audiences are those people whose behavior must change in order to improve the health situation."

"Audience segmentation is a key activity within an audience analysis. It is the process of dividing a large audience into smaller groups of people - or segments - who have similar needs, values or characteristics. Segmentation recognizes that different groups will respond differently to social and behavior change communication (SBCC) messages...

"A creative brief is a short, written document used by project managers and creative professionals to guide the development of creative materials (e.g. drama, film, visual design, narrative copy, advertising, websites, slogans) to be used in communication campaigns....[It] is the guidepost for creative deliverables: it guides in-house experts,...

Author: Kirsty Cockburn, May 4 2015 - When Saturday’s devastating earthquake struck, I’d just finished filming with Sajha Sawal, BBC Media Action’s debate programme in Nepal.

Author: Nokholo Mhluzani, April 30 2015 - Towards the end of the year 2014 Action IEHDC [Action Institute for Environment, Health and Development Communication] produced a television talk show under the Wize Up, your decision your life campaign. The television show that aired on Zimbabwe’s local television station, ZBCTV, was primarily targeted...

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Community Participation

Author: Sue Goldstein, May 21 2015 - "Of the 19.3 million children under-immunized with DTP-3 in 2010, 6.6 million were in Africa and 60% of those children lived in only five countries. The availability of vaccines is not the major problem - it is the delivery systems, a trained workforce to deliver the vaccines, and a participating community...

Author: Valentina Tartari, May 20 2015 - My name is Valentina Tartari. I am not a journalist, nor an expert on African politics, but an international development graduate with a strong research interest in African communities.

Author: Suman Basnet, May 15 2015 - As Regional Coordinator of AMARC Asia Pacific, Suman Basnet sent this email to colleagues on May 13 2015. He has kindly offered to allow its publication as a blog:

Dear colleagues and friends, 

"A situation analysis or environmental analysis is the fundamental first step in the social and behavior change communication change (SBCC) process."

The United Nations Children's Fund (UNICEF) created this guidebook for teachers in emergency situations. The guidebook, accompanied by regional flashcards (Africa, Afghanistan/Pakistan, and Latin America), and visual aids, provides teachers with the tools to teach children about health practices involving water, sanitation and hygiene (WASH)....

 

"Good knowledge is essential to prevent disease and improve health. Knowledge management (KM) provides a systematic process and tools to promote access to and use of knowledge among health and development practitioners to improve health and development outcomes."

From the CHW Reference Guide, authors Donna Bjerregaard, Initiatives Inc., and Henry Perry, Johns Hopkins University, April 28 2015 - The CHW Reference Guide was produced under the Maternal and Child Health Integrated Program, the...

Verboice is a free and open-source tool for creating and running projects that interact via voice, allowing users to listen and record messages in their own language and dialect or answer questions with a phone keypad.

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Materials

From Save the Children and the United Nations Children's Fund (UNICEF), this guide for journalists and media professionals in Valencia, Spain, is based upon a study, among communication professionals from TV, radio, periodicals, and daily newspapers, of their understanding of the Convention on the Rights of the Child (CRC) of the United Nations...

"A situation analysis or environmental analysis is the fundamental first step in the social and behavior change communication change (SBCC) process."

"An audience analysis is a process used to identify and understand the priority and influencing audiences for a SBCC [social and behaviour change communication] strategy. The priority and influencing audiences are those people whose behavior must change in order to improve the health situation."

"Audience segmentation is a key activity within an audience analysis. It is the process of dividing a large audience into smaller groups of people - or segments - who have similar needs, values or characteristics. Segmentation recognizes that different groups will respond differently to social and behavior change communication (SBCC) messages...

"A creative brief is a short, written document used by project managers and creative professionals to guide the development of creative materials (e.g. drama, film, visual design, narrative copy, advertising, websites, slogans) to be used in communication campaigns....[It] is the guidepost for creative deliverables: it guides in-house experts,...

The United Nations Children's Fund (UNICEF) created this guidebook for teachers in emergency situations. The guidebook, accompanied by regional flashcards (Africa, Afghanistan/Pakistan, and Latin America), and visual aids, provides teachers with the tools to teach children about health practices involving water, sanitation and hygiene (WASH)....

"Research indicates that mass media campaigns increase knowledge, skills and awareness of sexual and reproductive health issues, yet are most effective when combined with other complementary activities, including peer led interventions and outreach."

This guide was produced to help journalists and writers to report on sex work in South Africa in a respectful and sensitive way. It sets out basic facts about the sex work industry and contains sections on appropriate terminology, use of images, and respectful interviewing techniques. Produced by Sonke Gender Justice, the Sex Workers Education...

This guide, developed by Communicating with Disaster-Affected Communities (CDAC) Network Member agencies in collaboration with the Assessment Capacities Project (ACAPS), contains "common tools to assess information and communication needs of communities affected by disasters" and is designed for staff working on a humanitarian response.

Verboice is a free and open-source tool for creating and running projects that interact via voice, allowing users to listen and record messages in their own language and dialect or answer questions with a phone keypad.

Syndicate content

The Communication Initiative Network: Review, Search, Connect, Share

♦ 88,000 people engaged or with an interest in media and communication for development, social and behavioural change - growing on a daily basis.

Search the network, identify and contact people who can possibly add value to your work with their experiences, ideas and insights

♦ The network is active across the full range of Development priorities: health, gender, environment, HIV/AIDS, democracy and governance, media development, chlldren and equity, early child development, young people and much more.

♦ They work across across the full range of communication and media/social and behavioural change strategies: entertainment, news, information, digital, community action, campaign, dialogue, story-telling, conversation, mobile, radio, television, local communication and many other approaches.

♦ The network is across 200 countries and territories. 30% are in NON-OECD countries. 70% are communication, media, social and behavioural change focused. 30% are policy makers, funders and technical experts in other areas of Development - from economists, epidemiologists, water engineers, health system strengthening folks and much more.

♦ The most recent people to join the network follow with the SEARCH button below.

♦ If you are presently a CI network participant LOG IN above - and you can then manage and edit your account. (There is a password recovery process!)

Join the network at this link

lusizi's picture

I have bben teaching at the University of Malawi- Chancellor College for 8 years, teaching Drama and Media for Development Communication. My areas of interest are Development Broadcasting-...

vaquerita's picture

Online Safety Consultant

Specialties: child online safety, digital parenting, online reputation management, digital citizenship

andreeg's picture

I hold a PhD in Educational Studies. My work is focused on youth, sexuality education and gender issues. 

Erika Maldonado's picture

Actualmente estudiante de comunicación social en el área de impreso en la Univarsidad Católica Santa Rosa, Cristiana Católica y bailarina del grupo juvenil...

Cesar Augusto Correa Sandoval's picture

Tengo experiencia como corrector de estilo y documentador. En cuanto a mis intereses, están la lectura y el cine.

hpolepole's picture

FIELD/ WORK EXPERIENCE:

 

1996-2000: Have been participating on a number of student's environmental activities (in school clubs) and HIV/AIDS...

Bamzi's picture

I recently graduated college with a Bachelor of Arts in Political Science and Mass Communication. In college, I developed a strong passion for international relations, and particularly...

Desarrollo Profesional Universidad Austral's picture

Somos el departamento de Desarrollo Profesional de la Facultad de Comunicación de la Universidad AUstral. 

Nos interesa hacer llegar a nuestros alumnos las novedades en estos campos...

btdes's picture

I have cross-platform digital marketing experience for international NGOs. One day I'd like to work more closely with local NGOs in-country.

Dimagi's picture

Dimagi is an award-winning, socially-conscious technology company that helps organizations deliver quality health care to urban and rural communities in over 30 countries around the world. Our...

WinrockHR's picture

Winrock International is a nonprofit organization that works with people in the United States and around the world to empower the disadvantaged, increase economic opportunity, and sustain natural...

matthew.reading-smith's picture

CIVICUS is an international alliance dedicated to strengthening citizen action and civil society around the world. In order to do so, we focus on three priority areas (corresponding to our...

IQUO OKON's picture

I am a Community Health Nurse Specialist and a Researcher with more than 33 years of experience in public health practice. In my thirty-three years community health  practice, I have twenty-...

Zoe Titus's picture

Media freedom/free expression activist with 20 years experience in policy advocacy and campaigning.

jwaninda's picture

A Sociable, Enthusiastic, People-Centred, and Results Driven Communication Professional. Possesses specialized training in news writing and reporting, writing for effective communication and...

edwin mauluka's picture

Am a Malawian Journalist covering various issues including; Social, economic, health, political, human rights and entertainment

Am very much interested in developing my career skills in...

jabbsug's picture

Mr. Michael Odong has over 10 years of experience working in Public health

in emergencies and transition settings. Michael is highly experienced in

community based and micronutrient...

Rosaline Mbayo's picture

Dedicated and strong willed with vision and mission. Fifteen years of professional working experience in project leadership and management in social and health issues with African populations in...

mtouhon's picture

Dr Moïse TOUHON is pharmacist with 13 years of experience in health commodities supply chain management (10 years in HIV/AIDS and 3 years in Malaria commodities). Dr Moïse TOUHON is an Expert in...

Joe Sandilands's picture

I have 18+ years experience i a financial envronment of which 10+ years in a management position. Working in a corporate environment has given me the advantage to understand the importance to meet...