Field Guide: Three Star Approach for WASH in Schools

"The Three Star Approach for WASH in Schools is designed to improve the effectiveness of hygiene behaviour change programmes for children and complements UNICEF's broader child-friendly schools...

A Short Technical Update on Self-Testing for HIV

"HIV self‑testing may provide people with an additional pathway to HIV prevention, care and treatment." This document is designed "to synthesize experiences, research and policies on HIV self‑...

mCenas! SMS Client Education among Youth

"mCenas! engaged young people aged 15-24 with an SMS-based role model story, in which characters were shown overcoming common barriers to contraceptive use faced by youth."  

Our Valuable Voices: Community Digital Storytelling for Good Programming and Policy Engagement

"...[R]eflection, dialogue, debate and mobilisation are priorities for strengthening community voice and ownership."

Dhibcaha Nolosha (Drops for Life ): Can Radio Improve the Effectiveness of Polio Vaccination Campaigns?

"I wouldn't have allowed those vaccinators with the medical jackets who knock on my door, to enter my home, if it were not for the programme." - Father, Galkayo

Wazazi Nipendeni - Love Me, Parents

"Wazazi Nipendeni (Love me, Parents) is a national safe motherhood social and behavior change communication (SBCC) campaign that aims to encourage Tanzanian women and their partners to take steps for...

Communication and Social Mobilization in Yellow Fever Mass Vaccination Campaigns

"Effective communication techniques - in the form of advocacy, social mobilization, and social and behavioral change - are key to a successful mass vaccination campaign. At a minimum, the Yellow...

Brown envelope journalism

Author: Aveseh Asough, July 22 2015 - In Nigeria, brown envelopes have a special significance. For Nigerian journalists brown envelopes suggest money. Cash collected after an event or an assignment...
Syndicate content

The Communication Initiative Network and Partnership convenes the communication and media for development, social and behavioural change community to share knowledge, connect, debate relevant issues, and critically review each other's work in order to advance effective development action across and between all development priorities. Contact Warren


"This animation - produced in collaboration with International Federation of Red Cross and Red Crescent Societies, UNICEF, and Yoni Goodman - brings to life key messages that help people see and understand how Ebola spreads and how to protect...

"Don't take the place of adolescents and young people in decision-making, but listen to us and support us, and together we will end AIDS." - Cédric Nininahazwe, executive director of the Burundian National Network of young people living with...

Authored by the Common Road Map Steering Committee of MA4Health, this document  "articulates a shared strategic approach to support effective measurement and accountability systems for a country’s health programs." The Roadmap outlines...

"An increasing reliance on quality health data is key to post-2015 Sustainable Development Goals."


In June of 2015,  the World Bank and partners (See link in Partner section below) held the MA4Health summit - Measurement...

Author: Valentina Baú, July 20 2015 - The Millennium Development Goals (MDGs) have represented a crucial framework in international development since their establishment in the year 2000. Two of their key strengths have been their ability to...

"Indigenous Guatemalans have faced a multitude of barriers to access and use of family planning services....While the Guatemalan family planning law was a historic advancement towards empowering all Guatemalans to access and use of family...

Social mobilizers raise awareness of Ebola prevention and treatment

Author: J. Dawson, July 21 2015 - The Western Area Surge in Sierra Leone in December 2014 demonstrated that community mobilization and the supply of services are interdependent – one cannot be successful without the other. More than...

"Advocacy is defined as: A strategic effort to achieve change by creating political commitment and an 'enabling' environment. In immunisation, this means, for example, ensuring decision makers have the information and evidence to make good...

"While the [polio eradication] programme has gained information as to why these children have remained unvaccinated, it has yet to fully elaborate on how it will address the causes of persistently missed children, and thus reduce their...

"...[M]ass media, branding and programme communication activities should reinforce, not distract from, improved operational performance of vaccinators...""

To support the addition of inactivated poliomyelitis vaccine (IPV) to a national immunisation programme, this guide offers a range of checklists, tools, templates, examples, and best practices to support the effective planning and implementation...

Syndicate content

GenARDIS 2002 - 2010: Small Grants that Made Big Changes for Women in Agriculture

Jennifer Radloff
Helen Hambly Odame
Sonia Jorge
Publication Date
September 1, 2010

Association for Progressive Communications (Radloff), University of Guelph (Hambly Odame)

This document discusses the work of the Gender, Agriculture and Rural Development in the Information Society (GenARDIS) small grants fund, which was initiated in 2002 to support work on gender-related issues in information and communications technologies (ICTs) for the African, Caribbean, and Pacific regions. The small grants fund was disbursed to diverse projects in order to counter barriers to women living in rural areas. This document records the process and results, and is intended to contribute to more gender-aware ICT policy advocacy.


Association for Progressive Communications (APC) website, February 16 2011 and March 30 2012.

Citizens' Voice and Accountability: Understanding What Works and Doesn't Work in Donor Approaches

Lessons and Recommendations Emerging from a Joint Donor Evaluation
Alina Rocha Menocal
Bhavna Sharma
Publication Date
February 1, 2009

Overseas Development Institute (ODI)

This Policy Brief summarises the synthesis report from a project that looked at what works and what does not work - and why/why not - in donor support to citizens' voice and accountability (C&V) inter

Contact Information: 

ODI website, February 25 2010.

Track the West Africa Polio Campaign

In early 2009, the United Nations Children's Fund (UNICEF) created an initiative to enable tracking of the West Africa polio campaign via Google maps. This ongoing communication initiative is designed to raise awareness about polio by sharing updated information through information and communication technology (ICT).

Communication Strategies: 

Visitors to the West and Central Africa Regional Office website can track the progress of the February 2009 8-country synchronised polio campaign. The technology of "Google maps" provides various windows on the polio outbreak response, which sought to reach 53 million children under the age of 5 in 8 West African countries (Benin, Burkina Faso, Côte d'Ivoire, Ghana, Mali, Niger, and Togo, in coordination with Nigeria). Click here to view the map with either English or French content.


The map includes details such as polio-related facts and figures about each country, 2008 imported polio cases, and 2009 polio case count. Also, one may locate media reports about polio and the campaign for each country; for example, by clicking on an icon that looks like a transmission tower on the map in Nigeria, one accesses a list of articles published recently on strategies being implemented to fight false rumours about the vaccine, etc. Also, a green icon that looks like a microphone signifies "voices from the field". By clicking there, one may listen - for example - to an interview of Dr. Chitou, Chief of UNICEF Immunization Programme in Niger, discussing preparation efforts in that country.

Development Issues: 


Key Points: 

More than 162,000 trained immunisers will aim to reach every child with a polio vaccine (67,000 for Nigeria only). A total of 66 millions doses of vaccine are made available for each round of the campaign (33 million for Nigeria only). The campaign is scheduled in two rounds: the first from February 27 to March 2 and the second from March 27-30 2009.

Partner Text: 

This action is being organised as part of the Global Polio Eradication Initiative (GPEI), a partnership spearheaded by the World Health Organization (WHO), Rotary International, the US Centers for Disease Control and Prevention (CDC), and UNICEF.

Contact Information: 

Emails from Gaëlle Bausson to The Communication Initiative on March 2 2009 and March 3 2009. Image credit: UNICEF/2009/wcaro.

Why Languages Matter: Meeting Millennium Development Goals Through Local Languages

Publication Date
August 29, 2008

Published in the International Year of Languages (2008) by the Christian faith-based organisation SIL International (formerly Summer Institute of Linguistics), “Why Languages Matter” provides readers with stories about how literacy programmes in local languages are intending to achieve the Millennium Development Goals (MDGs). The 16-page brochure also highlights how partnerships can revitalise local languages. According to the brochure: "The MDGs focus the work of advocates, aid workers, governments, and non-governmental organisations (NGOs), as they partner with local communities.

Contact Information: 

UNESCO website accessed on October 6 2008; and email from Luci Tumas to The Communication Initiative on December 5 2008.

Kids Waves

Communication Strategies: 

Each radio show revolves around a theme linked to the United Nations Convention on the Rights of the Child, and is broadcast on 110 radio stations across the region each week. According to the organisers, a big part of the project is the involvement of children and youth in the production and broadcasting of the programmes.

Each week, producers travel from village to village to train 12 children to produce and host radio shows. The project is designed to allow children to express themselves, gain valuable skills, and entertain their peers and families, while at the same time raising awareness of their rights and responsibilities. The programme's jingles as well as songs promoting child rights are also produced by young musicians.

The 30-minute radio shows are recorded live - a strategy for giving parents, community leaders, and local authorities the opportunity to discuss issues that are relevant and interesting to children. The goal is to thereby foster a greater interest and awareness of the needs, desires, and rights of young people in their communities.

Since Kids Waves has been used, adapted, and localised in different ways in each country, a brief description of each country's version is outlined below:

  1. Radio Gune Yi (Senegal) - According to the organisers, RGY was the first radio programme in West Africa produced by, for, and with children. On air since March 2005, RGY provided the base from which Kids Waves was developed. A television version, Télé Gune Yi, is currently being developed with national broadcaster RTS (Senegalese Radio Television).
  2. Deviwo Be Radio (Togo) - DBR was launched in December 2004. It has one main production partner station, and broadcasting is assured by 13 other private partner stations, rural or community, giving the programme airplay across the country. According to the organisers, the programme has had a significant impact on Togo's children and adults.
  3. Bibir Radio (Burkina Faso) - Launched in April 2005, this programme was broadcast in French and four local languages through February 2009. Child hosts hailed from diverse communities and localities where Plan works. Professional journalists from the national broadcaster supervised production. A total of 127 radio shows were produced in 127 communities for broadcast on 12 partner stations across the country. The children who participated set up 15 Bibir radio clubs in order to continue child rights promotion. One of the radio partners, "Radio La Voix du Lac", now offers his studio space for one hour per week so that the local radio club can broadcast a live radio show called "Les enfants à l'antenne". The show, which also features a contest, is designed to allow children to discuss child rights and their needs and concerns.
  4. Eto Dodo Deviwo (Benin) - Launched in May 2005, the EDD programme broadcasts in French and four local languages. Recently, Plan Benin partnered with the Office of Radio and Television in Benin (ORTB) to produce TV programmes to complement the radio show. In addition, Plan supports Radio Tokpa in their programme, Dimanche des Enfants, which gives children a half-day radio show on the last Sunday of each month. They discuss child rights and their needs and problems with adults and peers. The children are trained by professional journalists in gathering news and writing content. In this way, these shows complement those made by EDD and ORTB.
  5. Demisenw Kun Kan (Mali) - Launched in July 2005, the project has also supported the formation of 45 children's clubs to promote child rights. The programme is produced by the Office for Radio and Television Mali, and broadcast on 13 partner radio stations across the country.
  6. La Voix de Finda et Alpha (Guinea) - Launched in March 2006, this programme is, according to the organisers, possibly one of the most popular shows for young people in Plan's operational zones. It broadcasts in five languages.
  7. Pikin Dem Voice (Sierra Leone) - This programme was launched in May 2006. Prior to the launch, a recording session of stories of "I am a child but I have my rights too!" was held in the production studios in the Moyamba District Children's Awareness Radio (MODCAR) in August 2005. A two-week jingle and music workshop was also conducted in Freetown in March and April 2006 with the support of WARO radio technicians.
  8. Yen Adwen (Ghana) - These radio shows, hosted by children themselves, discuss various subjects : parents' separation/divorce, drugs, protecting children's private lives, parents' responsibilities, hygiene, protection of the environment, teenage pregnancy, water and sanitation, etc.
  9. I am a child but I have my rights too! (Cameroon) - Launched February 27 2007 following the training of radio presenters in May 2006 in Yaoundé, this initiative involves 18 partnering radio stations assuring the broadcast and coordination of short sketches related to various child rights and played by children in French and English.
  10. I am a child but I have my rights too! (Liberia) - Dozens of children were chosen and trained by professional actors to play short sketches linked to different child rights. These sketches have been recorded on CD and broadcast on various partner radio stations.

The Plan regional child media website provides details on Kids Waves and its activities in each country as well as on all the radio shows produced.

In addition to the radio programmes, Plan has produced two guides to help children and trainers prepare radio shows in the Kids Waves framework. They have also produced an information guide on child rights that can be used for planning and preparing shows.

Click here to view the Children's Guide for Pikin Dem Voice in PDF format.
Click here to view the Trainer's Guide for Pikin Dem Voice in PDF format.
Click here to view the Information Guide for Pikin Dem Voice in PDF format.

Development Issues: 

Children, Rights.

Key Points: 

According to the organisers, as of 2009:

  • More than 25,000 young people have been directly involved since 2004;
  • 2,000 radio shows have been produced since 2004 and broadcast on 110 radio stations;
  • more than 500,000 people have attended the live shows; and
  • millions from the region have listened to the programmes.
Partner Text: 

110 media partners, with funding by Nokia.


Kids Waves website on July 16 2008; and emails from Stefanie Conrad and Allain Kounsovin to The Communication Initiative on August 20 2009 and August 26 2009, respectively.

Danida Fellowship: Role of Media in the Democratic Process

Danida (Danish International Development Agency) and the Danida Fellowship Centre (DFC) invite senior reporters and editors of print or electronic media with an interest in political reporting and deb

Deadline Date
Deadline Date: 
August 4, 2010

Achieving the "Good Life": Why Some People Want Latrines in Rural Benin

Marion W. Jenkins
Val Curtis
Publication Date
June 1, 2005

Department of Civil & Environmental Engineering, University of California (Jenkins) and The Hygiene Centre, DCVB Unit, London School of Hygiene and Tropical Medicine (Curtis)


Hygiene Central website on October 27 2008.

Syndicate content