<a href="/global/search/apachesolr_search?filters=tid: tid:36"></a> http://www.comminit.com/global/promoted-by-category/36/rss.xml?tid=62 en Keys for Talking about Early Childhood in the Media http://www.comminit.com/global/content/keys-talking-about-early-childhood-media <div class="field field-type-text field-field-subtitle-st"> <div class="field-label">Subtitle:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> Claves para hablar de la Primera Infancia en los Medios de Comunicación </div> </div> </div> <div class="field field-type-nodereference field-field-author"> <div class="field-label">Author:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> Gaby Fujimoto </div> </div> </div> <fieldset class="fieldgroup group-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Tuesday, December 1, 2009</span> </div> </div> </div> </fieldset> <div class="field field-type-text field-field-long-text-1"> <div class="field-label">Affiliation:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>Organization of American States</p> </div> </div> </div> <p>&nbsp;</p> <div class="field field-type-link field-field-web-link"> <div class="field-label">Web link:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="http://portal.oas.org/LinkClick.aspx?fileticket=BIlmn5efn0s%3d&amp;amp;tabid=1483" 0="a:0:{}" target="_blank">Click here to read this 41-page document in Spanish in PDF format.</a> </div> </div> </div> <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/infancia_y_medios_0.jpg" alt="" title="" width="100" height="73" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://portal.oas.org/" target="_blank" rel="nofollow">The OAS website</a>, May 26 2015.</p> </div> </div> </div> <div class="field field-type-nodereference field-field-link-other-nodes"> <div class="field-label">Related Summaries:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/claves-para-hablar-de-la-primera-infancia-en-los-medios-de-comunicaci%C3%B3n">Claves para hablar de la Primera Infancia en los Medios de Comunicación</a> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/keys-talking-about-early-childhood-media" target="_blank">read more</a></p> http://www.comminit.com/global/content/keys-talking-about-early-childhood-media#comments Latin America Strategic Thinking Academic Institutions Advocacy - Partnerships for Child Rights Children Film and Video Reducing Violence Civil Society Community Media Print Radio Television News Media Rights Featured Global Children, Equity and Development Early Child Development Tue, 26 May 2015 15:11:36 +0000 jlevy 9355381 at http://www.comminit.com Childhood and Media http://www.comminit.com/global/content/childhood-and-media <fieldset class="fieldgroup group-publication-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-label">Publication Date:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Friday, January 1, 2010</span> </div> </div> </div> </fieldset> <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/children_4.jpg" alt="" title="" width="90" height="100" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <p>From Save the Children and the United Nations Children's Fund (UNICEF), this guide for journalists and media professionals in Valencia, Spain, is based upon a study, among communication professionals from TV, radio, periodicals, and daily newspapers, of their understanding of the Convention on the Rights of the Child (CRC) of the United Nations (UN) (1989) as it applies to the presentation and participation of children in the media.</p> <div class="field field-type-link field-field-htmllink"> <div class="field-items"> <div class="field-item odd"> <a href="http://www.savethechildren.es/docs/Ficheros/359/infancia%20y%20medios%20castellano.pdf" 0="s:6:&quot;a:0:{}&quot;;" target="_blank">Click here to access this document in Spanish in PDF format.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-publisher"> <div class="field-label">Publisher:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/save-children-resource-centre-0">Save the Children Resource Centre</a> </div> <div class="field-item even"> <a href="/global/content/united-nations-childrens-fund-unicef">United Nations Children&#039;s Fund (UNICEF)</a> </div> </div> </div> <div class="field field-type-text field-field-long-text-2"> <div class="field-label">Languages:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>Spanish</p> </div> </div> </div> <div class="field field-type-text field-field-long-text-1"> <div class="field-label">Number of Pages:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>39</p> </div> </div> </div> <div class="field field-type-nodereference field-field-contactinfo"> <div class="field-label">Contact Information:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/node/313531">United Nations Children&#039;s Fund (UNICEF) Publications</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://www.savethechildren.es/" target="_blank" rel="nofollow">Save the Children website</a>, May 22 2015.</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/childhood-and-media" target="_blank">read more</a></p> http://www.comminit.com/global/content/childhood-and-media#comments Spain Materials Advocacy Advocacy - Partnerships for Child Rights Digital Film and Video Child Protection Civil Society Community Media Print Radio Television Research News Media United Nations Rights Featured UNICEF Global Children, Equity and Development Media Development Fri, 22 May 2015 20:44:33 +0000 jlevy 9355353 at http://www.comminit.com Next Generation of Science Journalists Award 2015 http://www.comminit.com/global/content/next-generation-science-journalists-award-2015 <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/072bc84b64.png" alt="" title="" width="100" height="67" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <p>The World Health Summit (WHS) has called for applications for its Young Science Journalists Award:&nbsp;</p> <p>"In cooperation with Deutsches Ärzteblatt, the European Union of Science Journalists' Associations (EUSJA), and the Pulitzer Center on Crisis Reporting, the World Health Summit presents again the 'Next Generation of Science Journalists' Award.</p> <fieldset class="fieldgroup group-date"><legend>Deadline Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-label">Deadline Date:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Tuesday, September 1, 2015</span> </div> </div> </div> </fieldset> <div class="field field-type-text field-field-long-text-3"> <div class="field-label">Application Info:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>"Submission of one print, digital, audio, or video feature with a focus on'Health', which must have been published after January 1, 2014.</p> <p>&nbsp;</p> <p>Submissions will be accepted from all countries; however the content should be in English. Translations will be accepted if the original article is attached.</p> <p>&nbsp;</p> <p>Applicants should be at the beginning of their journalistic career with a maximum of 5 years’ experience.</p> <p>&nbsp;</p> <p>Please apply via <a href="mailto:science-journalist-award@worldhealthsummit.org" rel="nofollow">science-journalist-award@worldhealthsummit.org</a>"</p> <p>&nbsp;</p> <p><a href="/redirect.cgi?r=http://www.worldhealthsummit.org/the-summit/program/next-generation-of-science-journalists-2015/" target="_blank" rel="nofollow">Click here for more information.</a></p> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>Email from World Health Summit to The Communication Initiative on May 21 2015.</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/next-generation-science-journalists-award-2015" target="_blank">read more</a></p> http://www.comminit.com/global/content/next-generation-science-journalists-award-2015#comments Global Awards 2015 September Digital Film and Video Community Media Print Radio Foundations Recognition/Awards Television Health News Media Featured Global Health Media Development Thu, 21 May 2015 14:52:02 +0000 jlevy 9355327 at http://www.comminit.com Preventing Public Urination in Bangladesh: A Strategic Blunder? http://www.comminit.com/global/content/preventing-public-urination-bangladesh-strategic-blunder <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/public.jpg" alt="Arabic inscriptions on Dhaka walls, aiming to stop public urinators (Bangladesh)" title="" width="100" height="56" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <p>Author:<strong>&nbsp;</strong>Adnan R. Amin, May 19 2015 -&nbsp;<em><strong>BACKGROUND</strong></em></p> <p><a href="http://www.comminit.com/global/content/preventing-public-urination-bangladesh-strategic-blunder" target="_blank">read more</a></p> http://www.comminit.com/global/content/preventing-public-urination-bangladesh-strategic-blunder#comments Bangladesh Film and Video Civil Society Marketing Print Government Departments Health NGOs Religious Groups Featured Global Health Tue, 19 May 2015 16:59:36 +0000 Adnan R. Amin 9355293 at http://www.comminit.com Radio Instruction to Strengthen Education (RISE) and Zanzibar Teacher Upgrading by Radio (ZTUR) http://www.comminit.com/global/content/radio-instruction-strengthen-education-rise-and-zanzibar-teacher-upgrading-radio-ztur <div class="field field-type-text field-field-subtitle-st"> <div class="field-label">Subtitle:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> Post-Project Evaluation in Zanzibar: Final Report </div> </div> </div> <fieldset class="fieldgroup group-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Thursday, January 1, 2015</span> </div> </div> </div> </fieldset> <p>"...interactive audio programming (IAI) remains a viable and useful intervention format for increasing access to high-quality early education, particularly in the most challenged districts..."</p> <div class="field field-type-link field-field-web-link"> <div class="field-label">Web link:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="http://idd.edc.org/sites/idd.edc.org/files/RISE%20and%20ZTUR%20evaluation.pdf" 0="a:0:{}" target="_blank">Click here for the 63-page report in PDF format.</a> </div> </div> </div> <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/radio_9.jpg" alt="" title="" width="100" height="91" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <div class="field field-type-nodereference field-field-contactinfo"> <div class="field-label">Contact Information:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/node/268828">Suzanne Simard - IES of ECD</a> </div> <div class="field-item even"> <a href="/global/node/268830">Gaelle Simon - IES of EDC</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://idd.edc.org/resources/publications/post-project-evaluation-impact-rise-and-ztur-projects-full-report" target="_blank" rel="nofollow">Education Development Center (EDC) website</a>, May 19 2015.</p> </div> </div> </div> <div class="field field-type-nodereference field-field-link-other-nodes"> <div class="field-label">Related Summaries:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/radio-instruction-strengthen-education-rise-project">Radio Instruction to Strengthen Education (RISE) Project</a> </div> <div class="field-item even"> <a href="/global/content/southern-sudan-interactive-radio-instruction-ssiri">Southern Sudan Interactive Radio Instruction (SSIRI)</a> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/radio-instruction-strengthen-education-rise-and-zanzibar-teacher-upgrading-radio-ztur" target="_blank">read more</a></p> http://www.comminit.com/global/content/radio-instruction-strengthen-education-rise-and-zanzibar-teacher-upgrading-radio-ztur#comments Tanzania Project Evaluations Evaluations Academic Institutions Digital Impact Evaluation Data Children Film and Video MDG 2. Universal Primary Education Bilaterals Process Evaluation Description Person-to-Person Interpersonal Radio Education Government Departments School Curricula NGOs Featured Global Tue, 19 May 2015 13:55:44 +0000 kdevries 9355288 at http://www.comminit.com How to Do Audience Segmentation http://www.comminit.com/global/content/how-do-audience-segmentation <div class="field field-type-text field-field-subtitle"> <div class="field-label">Subtitle:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> HealthCompass How-to Guide </div> </div> </div> <fieldset class="fieldgroup group-publication-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-label">Publication Date:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Monday, April 20, 2015</span> </div> </div> </div> </fieldset> <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/segments.jpg" alt="" title="" width="100" height="52" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <p>"Audience segmentation is a key activity within an audience analysis. It is the process of dividing a large audience into smaller groups of people - or segments - who have similar needs, values or characteristics. Segmentation recognizes that different groups will respond differently to social and behavior change communication (SBCC) messages and interventions."</p> <div class="field field-type-link field-field-htmllink"> <div class="field-items"> <div class="field-item odd"> <a href="http://www.thehealthcompass.org/how-to-guides/how-do-audience-segmentation" 0="a:0:{}" target="_blank">Click here to access this document.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-link-other-nodes"> <div class="field-label">Related Summaries:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/how-write-creative-brief">How to Write a Creative Brief</a> </div> <div class="field-item even"> <a href="/global/content/how-do-audience-analysis">How to Do an Audience Analysis</a> </div> <div class="field-item odd"> <a href="/global/content/how-conduct-situation-analysis">How to Conduct a Situation Analysis</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://healthcommcapacity.org/health-compass-publishes-five-new-sbcc-how-to-guides/" target="_blank" rel="nofollow">Health Communication Capacity Collaborative (HC3) website</a>, May 6 2015.</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/how-do-audience-segmentation" target="_blank">read more</a></p> http://www.comminit.com/global/content/how-do-audience-segmentation#comments Global Materials Academic Institutions Digital Film and Video Print Entertainment Orgs Radio Foundations Television Research Health NGOs Featured Johns Hopkins Bloomberg School of Public Health Center for Communication Programs Global Health Wed, 06 May 2015 16:57:29 +0000 jlevy 9355072 at http://www.comminit.com How to Do an Audience Analysis http://www.comminit.com/global/content/how-do-audience-analysis <div class="field field-type-text field-field-subtitle"> <div class="field-label">Subtitle:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> HealthCompass How-to Guide </div> </div> </div> <fieldset class="fieldgroup group-publication-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-label">Publication Date:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Monday, April 20, 2015</span> </div> </div> </div> </fieldset> <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/audience.jpg" alt="" title="" width="100" height="41" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <p>"An audience analysis is a process used to identify and understand the priority and influencing audiences for a SBCC [social and behaviour change communication] strategy. The priority and influencing audiences are those people whose behavior must change in order to improve the health situation."</p> <div class="field field-type-link field-field-htmllink"> <div class="field-items"> <div class="field-item odd"> <a href="http://www.thehealthcompass.org/how-to-guides/how-do-audience-analysis" 0="a:0:{}" target="_blank">Click here to access this document.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-link-other-nodes"> <div class="field-label">Related Summaries:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/how-write-creative-brief">How to Write a Creative Brief</a> </div> <div class="field-item even"> <a href="/global/content/how-do-audience-segmentation">How to Do Audience Segmentation</a> </div> <div class="field-item odd"> <a href="/global/content/how-conduct-situation-analysis">How to Conduct a Situation Analysis</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://healthcommcapacity.org/health-compass-publishes-five-new-sbcc-how-to-guides/" target="_blank" rel="nofollow">Health Communication Capacity Collaborative (HC3) website</a>, May 6 2015.</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/how-do-audience-analysis" target="_blank">read more</a></p> http://www.comminit.com/global/content/how-do-audience-analysis#comments Global Materials Academic Institutions Digital Film and Video Interpersonal Print Entertainment Orgs Radio Foundations Television Research Health NGOs Featured Johns Hopkins Bloomberg School of Public Health Center for Communication Programs Global Health Wed, 06 May 2015 16:26:24 +0000 jlevy 9355071 at http://www.comminit.com How to Write a Creative Brief http://www.comminit.com/global/content/how-write-creative-brief <div class="field field-type-text field-field-subtitle"> <div class="field-label">Subtitle:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> HealthCompass How-to Guide </div> </div> </div> <fieldset class="fieldgroup group-publication-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-label">Publication Date:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Monday, April 20, 2015</span> </div> </div> </div> </fieldset> <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/creative_brief_table_2_0.png" alt="" title="" width="100" height="31" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <p>"A creative brief is a short, written document used by project managers and creative professionals to guide the development of creative materials (e.g. drama, film, visual design, narrative copy, advertising, websites, slogans) to be used in communication campaigns....[It] is the guidepost for creative deliverables: it guides in-house experts, an advertising agency or a creative consultant in the development of messages and materials that fit within the campaign’s overall strategic approach."</p> <div class="field field-type-link field-field-htmllink"> <div class="field-items"> <div class="field-item odd"> <a href="http://www.thehealthcompass.org/how-to-guides/how-write-creative-brief" 0="a:0:{}" target="_blank">Click here to access this document.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-link-other-nodes"> <div class="field-label">Related Summaries:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/how-do-audience-segmentation">How to Do Audience Segmentation</a> </div> <div class="field-item even"> <a href="/global/content/how-do-audience-analysis">How to Do an Audience Analysis</a> </div> <div class="field-item odd"> <a href="/global/content/how-conduct-situation-analysis">How to Conduct a Situation Analysis</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://healthcommcapacity.org/health-compass-publishes-five-new-sbcc-how-to-guides/" target="_blank" rel="nofollow">Health Communication Capacity Collaborative (HC3) website</a>, May 5 2015.</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/how-write-creative-brief" target="_blank">read more</a></p> http://www.comminit.com/global/content/how-write-creative-brief#comments Global Materials Digital Film and Video Print Radio Television Health Featured Johns Hopkins Bloomberg School of Public Health Center for Communication Programs Global Health Tue, 05 May 2015 17:27:55 +0000 jlevy 9355060 at http://www.comminit.com Edutainment for Social Participation http://www.comminit.com/global/content/edutainment-social-participation <p>Implemented in 2011 in Colombia by PCI Media Impact and the Fundación Social (Social Foundation), this programme is designed to strengthen the capacities of members of community organisations, especially youth, on the use of the approach and methodology of Edutainment (EE) to promote the processes of planning and participatory management.</p> <p>&nbsp;</p> <div class="field field-type-text field-field-long-text-1"> <div class="field-label">Communication Strategies:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>Following the methodology “Mi Comunidad”, the steps undertaken were:</p> <p>&nbsp;</p> <p>1. Formative research. Using virtual work session, the appropriate audiences and the priority themes in each locality were defined.&nbsp;From the information obtained from these "diagnoses" and extracted from existing plans of territorial development, resources and communication spaces available were identified. Each local group held an&nbsp;activity, "Fishing Stories", collecting cases and stories in their communities on the chosen themes, and these inputs made it possible to design the content of the training workshop for the next phase.</p> <p>&nbsp;</p> <p>2. Planning and training. Using a five-day residential workshop, PCI Media Impact shared its focus and methodology of EE with members of the regional teams. Participants were youth and adults from involved in social work, collective communication, art and culture, and youth groups working on the processes of Participatory Planning and Management Development and Peace (PGPDP) in their territories and Fundación Social professionals responsible for the companion processes in each region.</p> <p>&nbsp;</p> <p>Also each team interwove their values into a web drawn from the results of the formative research tool, which defined the educational content that guided the creative process of the creation of characters and plots of the EE series. The web is woven of three strands which identify, through analysis, the current situations for which changes are sought - by identifying values, perceptions, attitudes and daily practices that might promote or bring into being those changes.</p> <p>&nbsp;</p> <p>During the workshop, teams also began the creative process of their series, so that they returned to their communities to continue developing or adjusting the participation of the various and diverse actors in their territories.</p> <p>&nbsp;</p> <p>3. Participatory Design. When those trained in the workshop held in Bogotá teams returned to their villages, they called for and involved more people and community groups in the process of creating the EE series and the strategies of its use. They joined together in their involvement through successive virtual meetings via Skype, as well as a schedule of visits to hold meetings with teams, community groups, and potential audiences.</p> <p>&nbsp;</p> <p>During these sessions, groups hearing the stories and characters, arguments, or scripts validated them or sought to further adjust them. This was accompanied by training sessions of community actors or actresses and then the recording of the series pilot versions. Also, the strategy of continuing review and adjustment was used.</p> <p>&nbsp;</p> <p>In the first quarter of 2012, five series of edutainment materials were completed that make use of strategies that were implemented in the framework of the territorial development processes.</p> <p>&nbsp;</p> <p>In each area, the participants - young and old - chose a local problem and created a message to convey to their community through the medium of entertainment. Participants developed their communication products and introduced them to the other inhabitants.</p> <p>&nbsp;</p> <p>Series produced:</p> <p>&nbsp;</p> <ul> <li>Antioquía (Barbosa): a fictional short video that seeks to contribute to the formation of youth organisations involved in seeking space for planning and participation with the municipality. It was introduced through a public presentation within the framework of the activities of ParqueArte (an initiative using of parks to promote civic actions of a playful and cultural character). And, subsequently, the video aired on local channels and video-chats in schools.</li> <li>Bogotá (Bosa and Kennedy): "Historias del Parche", a series of five comic books, which represent everyday situations affecting relations between students, teachers, and fathers and mothers. At the end, reflections are generated to process conflicts peacefully. A thousand copies were produced and introduced through a traveling exhibition in large format in three schools in the towns of Bosa and Kennedy, accompanied by spheres in which young people express their views on the issue and proposed the creation of new stories.</li> <li>Ibagué (Municipalities 6, 7, and 8): six chapters of the soap opera "Así no hay quien viva". It depicts the plight of a neighbourhood affected by difficulties with the aqueduct, indifferent neighbours, inefficient authorities, and youth who were not allowed to participate. The presentation and introduction took place in public settings, within communes 6, 7, and 8, in classroom discussion, and subsequent transmission on radio.</li> <li>Nariño (La Union) "Lado A": a radio novela of ten chapters showing the relationship between youth and adults in the community.&nbsp;(Pasto) "Sonidos de la Tierra Mía": a series of ten radio stories that present situations, described by the children adults, related to the environment, education, environment, participation, and relationships .&nbsp;These radio series were issued through school and community broadcasters of La Union and the Eastern Corridor of Pasto. The radio drama series and appeared in public spaces, together with recreational activities such as theatre and music, motivating dialogue on the issues explored in the series.</li> </ul> </div> </div> </div> <div class="field field-type-text field-field-long-text-6"> <div class="field-label">Development Issues:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>Youth.</p> </div> </div> </div> <div class="field field-type-text field-field-long-text-2"> <div class="field-label">Key Points:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><iframe width="560" height="315" src="https://www.youtube.com/embed/fA5m1NPXpSc" frameborder="0" allowfullscreen></iframe></p> </div> </div> </div> <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/pci_0.jpg" alt="" title="" width="100" height="56" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <div class="field field-type-text field-field-partner-text"> <div class="field-label">Partner Text:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>Fundación Social, PCI Media Impact, and local organisations.</p> </div> </div> </div> <div class="field field-type-nodereference field-field-contactinfo"> <div class="field-label">Contact Information:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/node/283299">Javier Ampuero Albarracín - PCI Media Impact</a> </div> </div> </div> <div class="field field-type-nodereference field-field-link-other-nodes"> <div class="field-label">Related Summaries:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/edu-entretenimiento-para-la-participaci%C3%B3n-social">Edu-entretenimiento para la participación social</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>"<a href="/redirect.cgi?r=http://www.proyectossocialesdirectos.org/index.php/es/archivo/38-direccion-nacional/140-presentan-la-experiencia-de-edu-entretenimiento-en-congreso-internacional-de-comunicaciones" rel="nofollow">Edu-tainment, a strategy to strengthen coexistence and participation of young people: four Colombian experiences"</a>, by Javier Ampuero Albarracín (PCI Media Impact) and Nestor Alberto Cardenas Soto (Fundación Social), May 2012 - accessed on March 12 2015</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/edutainment-social-participation" target="_blank">read more</a></p> http://www.comminit.com/global/content/edutainment-social-participation#comments Colombia Experiences 10 to 14 years 15 to 19 years Academic Institutions Adolescent Civic Engagement Children - Communicating with, for and about Strengthening Capacities for Excellence in C4D Practice Children Community Participation Film and Video Entertainment Civil Society Person-to-Person Community Groups Governance and Democracy Interpersonal Community Media Entertainment Orgs Radio Foundations Enabling and Inclusive Environments for Adolescents NGOs Youth Featured Adolescent Development Communicating with, for and about children Global Democracy and Governance Fri, 17 Apr 2015 18:47:09 +0000 jlevy 9354661 at http://www.comminit.com Girls Empowered Stories of Change - Digital Storytelling Project http://www.comminit.com/global/content/girls-empowered-stories-change-digital-storytelling-project <p>As part of the global Grassroots Girls Initiative (GGI), launched in 2006 by the Nike Foundation, Firelight Foundation (one of six partners who make up the GGI consortium), worked with three organisations in Malawi and Rwanda to identify and empower adolescent girls from economically poor and marginalised communities. The focus of the programme was on "unleashing the Girl Effect - the unique potential of adolescent girls to end poverty for themselves and the world." <bR /></p> <div class="field field-type-text field-field-long-text-1"> <div class="field-label">Communication Strategies:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>The three organisations in Malawi and Rwanda were selected and supported by Firelight based on their rootedness in the communities they served and their understanding and insight into the challenges facing girls in their community. Programming for girls included vocational training, business management training, financial literacy, sexual reproductive health and life skills education, legal services, and advocacy skills. The organisations also trained girls on group dynamics, conflict management, and leadership skills. Each of the organisations also benefited from ongoing support from Firelight Foundation to strengthen their organisational management and develop girl-centred programming. <br /></p> <p>The three partners were <i>(click on the name of each organisation for more information on each overall project)</i>:</p> <ul type="square"> <li><a href="/redirect.cgi?r=http://www.firelightfoundation.org/index.php/download_file/view/823/223/" target="_blank">Action pour le Developpement du Peuple (ADEPE) in Rwanda </a> </li> <li><a href="/redirect.cgi?r=http://www.firelightfoundation.org/index.php/download_file/view/836/223/" target="_blank">Association Tuvuge Twiyubaka (Tuvuge) in Rwanda</a> </li> <li><a href="/redirect.cgi?r=http://www.firelightfoundation.org/index.php/download_file/view/833/223/" target="_blank">Nkhotakota AIDS Support Organization (NASO) in Malawi</a> </li> </ul> <p>The digital storytelling component of this initiative was introduced both to facilitate the process of helping girls capture and share their stories, and also as a monitoring and evaluation tool. More specifically, it was designed to:</p> <ul type="square"> <li>Build the capacity of the partner organisations and girls to develop visual media skills;</li> <li>Empower girls to document their own stories;</li> <li>Leverage the girls' stories by sharing them with a wider audience to attract more resources for girls; and </li> <li>Document the most significant change in the lives of girls.</li> </ul> <p>According to the organisers of the storytelling workshops, "its power lies in the fact that digital storytelling is the coupling of technology with the tradition of personal narrative....In this age of technology, it lends itself to amplifying girls' voices because of the range of platforms that exist to disseminate the content. What is powerful about its application within this initiative is that it gives these tools to a population of marginalized girls who are often excluded from such technologies and platforms. More importantly, it provides girls with the power of shaping and sharing their own narrative in their own voice. It also makes possible for that narrative to be heard in places that the girls would not otherwise reach." <Br /><bR /></p> <p>The girls first of all participated in a 4-day training course, where they learned about the basic elements of visual storytelling, including how to:</p> <ul type="square"> <li>Define what they want their community and country to know about girls;</li> <li>Create a storyboard to frame the story they will tell;</li> <li>Use a video camera (construct and frame a shot, basics of lighting, etc.);</li> <li>Identify interview subjects that will help them to tell their story, and how to conduct the interviews; and</li> <li>Use an iPhone to edit their footage to construct stories.</li> </ul> <p>The girls were asked to create a collective definition and value statement for the digital storytelling. To guide the group discussion, they asked the following questions: Why do we tell stories? Why is it important to amplify girls' voices? What do you want your community, the nation, and the world to know about girls in your country? <bR /><bR /></p> <p>In both Rwanda and Malawi, the girls were also asked to come to a consensus around the messages they wanted to share through their stories and the importance of sharing girls' stories. In Rwanda, the girls chose to tell personal stories that related to messages they wanted to share with their community, their nation, and the world. In Malawi, the girls largely chose problem statements to articulate what the world needed to know about girls. These issues revolved around education, teen pregnancy, early marriage, and abuse. <bR /><bR /></p> <p>After the training, the girls went back into their communities with the challenge of collecting photos and footage to put together the story about their lives. The following are the resulting stories:</p> <p><a href="/redirect.cgi?r=https://www.youtube.com/watch?v=zu1Lday65Hs" target="_blank">Power Over, Agnes's Story </a><br /> 22-year-old Agnes, from the Nyamagabe district of Rwanda, had to leave school to help her mother support their family. They struggled with poverty until a neighbour offered her a loan. From there she was recruited by Association Tuvuge Twiyubaka and was able to start her own business and begin a savings account using her "power over" to provide for her and her family. <br /><br /></p> <p><a href="/redirect.cgi?r=https://www.youtube.com/watch?v=ieWX2GhL8_I" target="_blank">Power Within, Khadija's Story</a><br /> Khadija, from Malawi, had just had a baby when Adolescent Girls Corner stepped in to help her return to school. Since then, she has helped five girls in her community return to school and continues to encourage girls in pursuing their education using her "power within."<br /><br /></p> <p><a href="/redirect.cgi?r=https://www.youtube.com/watch?v=Vd-FsW1IxLg" target="_blank">Power to Provide, Clarisse's Story </a><br /> 18-year-old Clarisse felt lost after her father died and her mother and two siblings tested positive for HIV, but she took positive action to change her family's circumstances. She started with a small loan from Association Tuvuge Twiyubaka (Rwanda) and turned it into a small business, proving her own "power to provide." <br /><br /></p> <p><a href="/redirect.cgi?r=https://www.youtube.com/watch?v=-VPRKadYoCk" target="_blank">Power to Act, Rehema's Story </a><br /> Rehema describes her early life in the Rugero sector of Rwanda as full of struggle. Orphaned at a young age, she could not afford school and had no marketable skills. This all changed when Action pour le Développement du Peuple (ADEPE) began to support her skills training, allowing her to become self-sufficient and encouraging her "power to act".<br /><br /></p> <p><a href="/redirect.cgi?r=https://www.youtube.com/watch?v=cHWH1JvWpC4" target="_blank">Power With, Girls' Collective Story </a><br /> In this collective story, girls in Rwanda challenge past assumptions that girls are incapable of success by proving that "there is nothing that boys can do that we are not able to do." Through digital storytelling, Rwandan girls have a chance to prove their worth, share their personal successes, and recognise their own power.<br /><br /></p> <p>When the films were completed, the girls organised film festivals in their communities which gave them a platform to share the short films they had made. These festivals allowed for community members and local politicians to hear about the hardships and challenges of the girls' lives. Following the screening, those in attendance contributed to discussions about what could be done to provide more support and opportunities for girls. <br /><Br /></p> <p>The girls have also presented their stories to District officials, representatives of Nike Girl Hub (in Rwanda), Department for International Development (DFID), and the Novo Foundation. A second round of videos for the Grassroots Girls' Initiative was also conducted in October 2013. <br /><Br /></p> <p>The project encountered some challenges in Malawi and therefore only one story was completed in that country. Due to clashes with academic schedules, the girls in Malawi did not get the same intensive support that the girls in Rwanda received. This resulted in too much time elapsing between their video training and their personal storytelling, which affected their ability to finalise their videos. </p> </div> </div> </div> <div class="field field-type-text field-field-long-text-6"> <div class="field-label">Development Issues:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>Girl empowerment, education, economic development, sexual and reproductive health and rights.</p> </div> </div> </div> <div class="field field-type-text field-field-long-text-2"> <div class="field-label">Key Points:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>Firelight Foundation is an international nonprofit organisation that identifies, funds, and strengthens promising community organisations that support the health, resilience, and education of children in Africa.<br /><bR /></p> <p><i>Impact </i><br /> According to the organisers, "one of the unexpected outcomes of the Digital Storytelling is that the process of documenting and sharing personal stories built confidence, voice, and leadership of girls. The leadership and voice of girls had the added value of increasing reach and influence on government and community leaders paying attention to, and investing in, girls."</p> </div> </div> </div> <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/girl_empowered.jpg" alt="" title="Girls Empowered Stories of Change - Digital Storytelling Project" width="100" height="56" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <div class="field field-type-text field-field-partner-text"> <div class="field-label">Partner Text:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>Nike Foundation, Firelight Foundation, Action pour le Developpement du Peuple (ADEPE), Association Tuvuge Twiyubaka (Tuvuge), and Nkhotakota AIDS Support Organization (NASO)</p> </div> </div> </div> <div class="field field-type-emvideo field-field-video"> <div class="field-items"> <div class="field-item odd"> <div class="emvideo emvideo-video emvideo-youtube"><div id="media-youtube-1" class="media-youtube"> <div id="media-youtube-default-external-1"> <object type="application/x-shockwave-flash" height="355" width="425" data="http://www.youtube.com/v/_IP1HLm-9x8&amp;amp;rel=0&amp;amp;enablejsapi=1&amp;amp;playerapiid=ytplayer&amp;amp;fs=1" id="media-youtube-default-external-object-1"> <param name="movie" value="http://www.youtube.com/v/_IP1HLm-9x8&amp;amp;rel=0&amp;amp;enablejsapi=1&amp;amp;playerapiid=ytplayer&amp;amp;fs=1" /> <param name="allowScriptAccess" value="sameDomain"/> <param name="quality" value="best"/> <param name="allowFullScreen" value="true"/> <param name="bgcolor" value="#FFFFFF"/> <param name="scale" value="noScale"/> <param name="salign" value="TL"/> <param name="FlashVars" value="playerMode=embedded" /> <param name="wmode" value="transparent" /> <!-- Fallback content --> <a href="http://www.youtube.com/watch?v=_IP1HLm-9x8"><img src="http://img.youtube.com/vi/_IP1HLm-9x8/0.jpg" alt="See video" title="See video" width="425" height="355" /></a> </object> </div> </div> </div> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>Email received from Robin Dixon from Firelight Foundation on March 11 2015 and <a href="/redirect.cgi?r=http://www.firelightfoundation.org/index.php/download_file/view/834/223/" target="_blank">Firelight Foundation website </a> and <a href="/redirect.cgi?r=http://www.firelightfoundation.org/files/7914/2204/8465/The_Power_of_Stories_-_Digital_Storytelling.pdf" target="_blank">The Power of Stories: Digital Storytelling [PDF]</a> and <a href="/redirect.cgi?r=http://blog.firelightfoundation.org/2013/10/09/providing-the-tools-and-space-for-girls-to-tell-their-own-stories/" target="_blank">Providing the Tools and Space for Girls to Tell Their Own Stories - Blog</a> on April 16 2015. <bR /><bR /></p> <p><i>Image credit: Michaela Leslie-Rule </i></p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/girls-empowered-stories-change-digital-storytelling-project" target="_blank">read more</a></p> http://www.comminit.com/global/content/girls-empowered-stories-change-digital-storytelling-project#comments Malawi Rwanda Experiences Advocacy Multi-Media Innovations for Behaviour and Social Change Children Film and Video MDG 3. Gender Equality Person-to-Person Interpersonal Economic Development Education Foundations Gender NGOs Reproductive Health Rights Youth Featured Communicating with, for and about children Global Africa Fri, 17 Apr 2015 09:54:27 +0000 aventh 9354651 at http://www.comminit.com