<a href="/global/search/apachesolr_search?filters=tid: tid:36"></a> http://www.comminit.com/global/promoted-by-category/36/rss.xml?tid=223 en Social Media in Emergencies: UNICEF Guidelines for Communication and Public Advocacy http://www.comminit.com/global/content/social-media-emergencies-unicef-guidelines-communication-and-public-advocacy <fieldset class="fieldgroup group-publication-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-label">Publication Date:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Wednesday, May 16, 2012</span> </div> </div> </div> </fieldset> <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/unicef_11.jpg" alt="" title="Social Media in Emergencies: UNICEF Guidelines for Communication and Public Advocacy" width="100" height="41" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <p><em>"By adding social media to the annual work plans and official set of strategies that are being used in an emergency, you will be able to reduce opposition, increase internal awareness and buy-in for your activities..."</em></p> <div class="field field-type-link field-field-pdflink"> <div class="field-items"> <div class="field-item odd"> <a href="http://www.unicefinemergencies.com/downloads/eresource/docs/3.1%20Media%20and%20Communications/socialmediainemergencies-communicationsguidelines-120518144234-phpapp02.pdf" target="_blank">Click here for the 48-page resource in PDF format.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-publisher"> <div class="field-label">Publisher:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/node/5660">United Nations Children&#039;s Fund (UNICEF)</a> </div> </div> </div> <div class="field field-type-text field-field-long-text-1"> <div class="field-label">Number of Pages:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>48</p> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=<br /> http://www.unicefinemergencies.com/downloads/eresource/Media_and_Communications.html" target="_blank" rel="nofollow">UNICEF website</a>, accessed October 17 2014.</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/social-media-emergencies-unicef-guidelines-communication-and-public-advocacy" target="_blank">read more</a></p> http://www.comminit.com/global/content/social-media-emergencies-unicef-guidelines-communication-and-public-advocacy#comments Global Materials Access Advocacy Digital Strengthening Capacities for Excellence in C4D Practice Children Voice Phone/Mobile News/Information New Technologies United Nations Rights Risk Management UNICEF Communicating with, for and about children Global ICT for Development Fri, 17 Oct 2014 20:46:42 +0000 kdevries 9351644 at http://www.comminit.com Utilizing ICT in Demand Generation for Reproductive, Maternal, Newborn and Child Health http://www.comminit.com/global/content/utilizing-ict-demand-generation-reproductive-maternal-newborn-and-child-health <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/cover2.jpg" alt="" title="" width="100" height="74" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <fieldset class="fieldgroup group-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Tuesday, July 1, 2014</span> </div> </div> </div> </fieldset> <p>"This resource provides an in-depth look at three programs that illustrate the use of information and communication technologies (ICTs) and new media - specifically using mobile technologies - as part of an integrated strategy to increase demand for and use of reproductive, maternal, newborn and child health (RMNCH) commodities and services."</p> <div class="field field-type-link field-field-web-link"> <div class="field-label">Web link:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="http://www.lifesavingcommodities.org/wp-content/uploads/2014/08/utiliwing-ICT-for-demand-generation.pdf" target="_blank">Click here to read this 32-page document in PDF format.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-contactinfo"> <div class="field-label">Contact Information:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/node/268590">Kim Martin - Johns Hopkins Center for Communication Programs</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://www.lifesavingcommodities.org/" target="_blank" rel="nofollow">Life Saving Commodities website</a>, October 17 2014.</p> </div> </div> </div> <div class="field field-type-nodereference field-field-link-other-nodes"> <div class="field-label">Related Summaries:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/mama-global-monitoring-and-evaluation-framework"> MAMA Global Monitoring and Evaluation Framework</a> </div> <div class="field-item even"> <a href="/global/content/ananya-0">Ananya</a> </div> <div class="field-item odd"> <a href="/global/content/mobile-alliance-maternal-action-mama-south-africa">Mobile Alliance for Maternal Action (MAMA) - South Africa</a> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/utilizing-ict-demand-generation-reproductive-maternal-newborn-and-child-health" target="_blank">read more</a></p> http://www.comminit.com/global/content/utilizing-ict-demand-generation-reproductive-maternal-newborn-and-child-health#comments Global Strategic Thinking Access Digital Children Community Participation Entertainment Live Performance Civil Society Folk Media MDG 4. Child Mortality Person-to-Person Community Groups Interpersonal MDG 5. Maternal Health Phone/Mobile Community Media Marketing Print Entertainment Orgs News/Information Radio Foundations Research New Technology Company Health NGOs Reproductive Health Women Featured BBC Media Action Johns Hopkins Bloomberg School of Public Health Center for Communication Programs UNICEF Global Health ICT for Development Fri, 17 Oct 2014 18:41:47 +0000 jlevy 9351643 at http://www.comminit.com mHealth and Neonatal Resuscitation: A Review of Interventions, Approaches and Application http://www.comminit.com/global/content/mhealth-and-neonatal-resuscitation-review-interventions-approaches-and-application <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/mhealth_0.jpg" alt="" title="" width="100" height="97" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <div class="field field-type-nodereference field-field-author"> <div class="field-label">Author:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> Namita Agravat </div> </div> </div> <fieldset class="fieldgroup group-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Sunday, December 1, 2013</span> </div> </div> </div> </fieldset> <p>"[T]he UNCoLSC’s Neonatal Resuscitation Technical Working Group (TWG) was formed to systematically identify best practices for scaling up interventions, identifying barriers in current implementation and gaps in knowledge, and addressing other issues related to reducing neonatal mortality through the development of technical standards."</p> <div class="field field-type-link field-field-web-link"> <div class="field-label">Web link:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="http://www.everywomaneverychild.org/images/mHA_neonatal_v3-5.pdf" target="_blank">Click here to read this 21-page document in PDF format.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-contactinfo"> <div class="field-label">Contact Information:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/mhealth-alliance">mHealth Alliance</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://www.everywomaneverychild.org/" target="_blank" rel="nofollow">Every Woman Every Child website</a>, October 17 2014. Image credit: Chelsea Hedquist</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/mhealth-and-neonatal-resuscitation-review-interventions-approaches-and-application" target="_blank">read more</a></p> http://www.comminit.com/global/content/mhealth-and-neonatal-resuscitation-review-interventions-approaches-and-application#comments Global Strategic Thinking Academic Institutions Advocacy Digital Resuscitation Children Community Participation MDG 4. Child Mortality Person-to-Person Community Groups Interpersonal Phone/Mobile Government Departments Research New Technology Company Health NGOs United Nations Reproductive Health Women Featured UNICEF Global Health Fri, 17 Oct 2014 14:38:15 +0000 jlevy 9351641 at http://www.comminit.com An Adaptable Communication Strategy for Chlorhexidine http://www.comminit.com/global/content/adaptable-communication-strategy-chlorhexidine <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/infant.jpg" alt="" title="" width="100" height="100" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <fieldset class="fieldgroup group-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Wednesday, January 1, 2014</span> </div> </div> </div> </fieldset> <p>This roadmap for communication design focuses on advocacy for use of chlorhexidine, one of "13 Life-Saving Commodities." The commodity is used for newborn umbilical cord care to prevent infection. The document forms part of a comprehensive Demand Generation Implementation Kit for Underutilized Commodities in RMNCH (Reproductive, Mother, Newborn, and Child Health from the Implementation Kit (I-Kit), offering resources for advocacy and demand generation communication.</p> <div class="field field-type-link field-field-web-link"> <div class="field-label">Web link:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="http://sbccimplementationkits.org/demandrmnch/wp-content/uploads/2014/03/CHX-Demand-Generation-Communication-Strategy.pdf" target="_blank">Click here to read this 77-page document in PDF format.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-contactinfo"> <div class="field-label">Contact Information:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/joanna-skinner-jhu-ccp">Joanna Skinner - JHU-CCP</a> </div> <div class="field-item even"> <a href="/global/node/276969">Sanjanthi Velu</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://sbccimplementationkits.org/demandrmnch/" target="_blank" rel="nofollow">The I-Kit website</a>, October 10 2014.</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/adaptable-communication-strategy-chlorhexidine" target="_blank">read more</a></p> http://www.comminit.com/global/content/adaptable-communication-strategy-chlorhexidine#comments Global Strategic Thinking Academic Institutions Advocacy Chlorhexidine Digital Children Community Participation Entertainment MDG 4. Child Mortality Person-to-Person Interpersonal Phone/Mobile Marketing Print Entertainment Orgs Radio Foundations Television Government Departments Research Health News Media NGOs United Nations Women Featured Johns Hopkins Bloomberg School of Public Health Center for Communication Programs UNICEF USAID Global Health Fri, 10 Oct 2014 18:42:43 +0000 jlevy 9351552 at http://www.comminit.com An Adaptable Communication Strategy for Magnesium Sulfate http://www.comminit.com/global/content/adaptable-communication-strategy-magnesium-sulfate <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/mother_nigeria.jpg" alt="" title="" width="100" height="70" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <fieldset class="fieldgroup group-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Wednesday, January 1, 2014</span> </div> </div> </div> </fieldset> <p>"A communication strategy provides a 'road map' for local action targeted at behavior change and creates a consistent voice for the messages, materials, and activities developed. It also ensures that activities and products work together to achieve the program goal and objectives. The final communication strategy should be used to guide content development of program materials, such as advocacy briefs, client leaflets, and job aides and tools for health providers, thereby ensuring consistent positioning and messaging across all activities."</p> <div class="field field-type-link field-field-web-link"> <div class="field-label">Web link:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="http://sbccimplementationkits.org/demandrmnch/wp-content/uploads/2014/03/Mag-Sulfate-Demand-Generation-Communication-Strategy.pdf" target="_blank">Click here to read this 57-page document in PDF format.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-contactinfo"> <div class="field-label">Contact Information:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/joanna-skinner-jhu-ccp">Joanna Skinner - JHU-CCP</a> </div> <div class="field-item even"> <a href="/global/node/276969">Sanjanthi Velu</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://sbccimplementationkits.org/demandrmnch/" target="_blank" rel="nofollow">The I-Kit website</a>, October 9 2014. <em>Image credit</em>: The Borgen Project blog page.</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/adaptable-communication-strategy-magnesium-sulfate" target="_blank">read more</a></p> http://www.comminit.com/global/content/adaptable-communication-strategy-magnesium-sulfate#comments Global Materials Strategic Thinking Academic Institutions Advocacy Digital Magnesium Sulfate Community Participation Bilaterals Conflict Entertainment MDG 4. Child Mortality Person-to-Person Community Groups Interpersonal MDG 5. Maternal Health Phone/Mobile Community Media Print Entertainment Orgs News/Information Radio Foundations Television Government Departments Health News Media NGOs United Nations Reproductive Health Women Youth Featured Johns Hopkins Bloomberg School of Public Health Center for Communication Programs UNICEF USAID Global Health Thu, 09 Oct 2014 16:36:47 +0000 jlevy 9351533 at http://www.comminit.com ICT-Enhanced Advocacy: Mobilising Communities Around Children’s Rights http://www.comminit.com/global/content/ict-enhanced-advocacy-mobilising-communities-around-children%E2%80%99s-rights <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/tccchild.jpg" alt="" title="ICT-Enhanced Advocacy: Mobilising Communities Around Children’s Rights " width="100" height="67" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <p>Launched in July 2014, the ICT-Enhanced Advocacy: Mobilising Communities Around Children's Rights project is using SMS (text messaging) to mobilise communities in Malawi around issues affecting children's rights and education. The initiative is designed to provide information, empower the community to voice their concerns, and put a structure in place for facilitating follow up and feedback about abuse.</p> <div class="field field-type-text field-field-long-text-1"> <div class="field-label">Communication Strategies:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>The initiative is using information and communication technology (ICT) to provide parents, teachers, and children with informational messages about child abuse. The initiative is designed to help better understand the local situation of children (particularly in schools and with a focus on girls), to raise community awareness of various aspects of child abuse, and to advocate for children's rights. <Br /><br /></p> <p>Parents, teachers, and other community members are encouraged to enroll in a mobile platform that both provides information and surveys participants on various children's rights topics via SMS. After opting-in by sending 'FAWEMA' to short code 55111, the participants are surveyed about different types of child abuse, followed by awareness raising and sensitisation messages on the topic, concluded by another round of survey questions. In this way, information and awareness is spread, while the impact of the programme can be grasped. The messages focus on child abuse in many forms, including but not limited to child marriage, child labour, sexual harassment, and severe punishments by teachers. <br /><br /></p> <p>In addition to SMS-based information, radio is being used to promote awareness of the tool and share information. The short code is promoted via radio and excerpts from community members conversations during focus group discussions about child abuse are aired.<Br /><br /></p> <p>In future, it is planned that a toll-free line will be set up that allows people to report incidents of child abuse, and reported cases are then followed up by linking to the appropriate authorities, such as the Victim Support Unit and the Ministry of Gender, Children and Social Welfare. FAWEMA is collecting information about the cases to use insights gathered to advocate with the Ministry. <br /><br /></p> <p>According to IICD, their experience "shows that inclusion of all community stakeholders from the beginning is crucial in advocacy work. Furthermore, the diversity of issues addressed by this campaign requires the engagement of all community stakeholders to support and hold each other accountable to their shared goals. For these reasons, IICD worked to include not only local authorities but also school management committees, teachers, parent-teacher associations, teacher training colleges and primary education advisors in the workflow." </p> </div> </div> </div> <div class="field field-type-text field-field-long-text-6"> <div class="field-label">Development Issues:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>Children, Rights, ICTs</p> </div> </div> </div> <div class="field field-type-text field-field-long-text-2"> <div class="field-label">Key Points:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>IICD believes that keeping issues such as child abuse on political and community agendas is a central component of bringing about sustainable social changes. By advocating for children's rights via an ICT platform, parents and educators in the community become better equipped to deal with these concerns and offer their children a safer environment for learning and living.</p> </div> </div> </div> <div class="field field-type-text field-field-partner-text"> <div class="field-label">Partner Text:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p>International Institute for Communication and Development (IICD), Connect4Change, TCC, Forum for African Women Educationalists</p> </div> </div> </div> <div class="field field-type-nodereference field-field-contactinfo"> <div class="field-label">Contact Information:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/josefien-de-ridder-tcc">Josefien de Ridder - TCC</a> </div> <div class="field-item even"> <a href="/global/content/judith-schoot-uiterkamp-international-institute-communication-and-development-iicd">Judith Schoot Uiterkamp - International Institute for Communication and Development (IICD)</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://www.ttcmobile.com/newsitem/using-mobile-fight-child-abuse-malawi/#more-628"target="_blank">TTC Mobile Solutions for Social Change website</a> and <a href="/redirect.cgi?r=http://www.iicd.org/about/news/ict-enhanced-advocacy-mobilising-communities-around-children2019s-rights"target="_blank">IICD website</a> on September 26 2014.</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/ict-enhanced-advocacy-mobilising-communities-around-children%E2%80%99s-rights" target="_blank">read more</a></p> http://www.comminit.com/global/content/ict-enhanced-advocacy-mobilising-communities-around-children%E2%80%99s-rights#comments Malawi Experiences Advocacy Multi-Media Innovations for Behaviour and Social Change Children Voice Interpersonal Phone/Mobile Radio Education NGOs Rights Communicating with, for and about children Global ICT for Development Africa Tue, 30 Sep 2014 11:56:12 +0000 aventh 9351355 at http://www.comminit.com Global Mapping of Communication for Development Interventions in Peacebuilding and Conflict Transformation http://www.comminit.com/global/content/global-mapping-communication-development-interventions-peacebuilding-and-conflict-transf <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/unicef_c4d.jpg" alt="" title="" width="100" height="70" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <div class="field field-type-nodereference field-field-author"> <div class="field-label">Author:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> Beatrice M. Spadacini </div> </div> </div> <fieldset class="fieldgroup group-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Friday, March 1, 2013</span> </div> </div> </div> </fieldset> <p>"This mapping examines the use of Communication for Development (C4D) in peacebuilding efforts ....The objectives of this mapping are to identify C4D interventions that might be applicable to peacebuilding and what lessons can be drawn about process and impact." </p> <div class="field field-type-link field-field-web-link"> <div class="field-label">Web link:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="http://www.unicef.org/cbsc/files/Global_Mapping_C4D_Peacebuilding.pdf" target="_blank">Click here to read this 55-page document in PDF format.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-contactinfo"> <div class="field-label">Contact Information:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/kerida-mcdonald-unicef">Kerida McDonald - UNICEF</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://www.unicef.org/cbsc/index_66032.html" target="_blank" rel="nofollow">UNICEF Communication for Development (C4D) website</a>, September 29 2014 and email from Kerida McDonald to The Communication Initiative on October 6 2014.</p> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/global-mapping-communication-development-interventions-peacebuilding-and-conflict-transf" target="_blank">read more</a></p> http://www.comminit.com/global/content/global-mapping-communication-development-interventions-peacebuilding-and-conflict-transf#comments Colombia Guatemala Liberia Palestinian Territory Rwanda Sierra Leone South Africa Global Strategic Thinking Digital Children Community Participation Entertainment Live Performance Person-to-Person Community Groups Interpersonal Phone/Mobile Community Media Development Assistance Entertainment Orgs Radio Education Foundations Government Departments Research News Media NGOs United Nations Youth Featured BBC Media Action Panos Sesame Workshop UNICEF Communicating with, for and about children Global Mon, 29 Sep 2014 15:41:03 +0000 jlevy 9351336 at http://www.comminit.com A Theory-Based Framework for Media Selection in Demand Generation Programs http://www.comminit.com/global/content/theory-based-framework-media-selection-demand-generation-programs <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/mediagen.jpg" alt="" title="A Theory-Based Framework for Media Selection in Demand Generation Programs " width="100" height="99" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <div class="field field-type-nodereference field-field-author"> <div class="field-label">Author:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> James BonTempo </div> <div class="field-item even"> Joanna Skinner </div> </div> </div> <fieldset class="fieldgroup group-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Tuesday, July 1, 2014</span> </div> </div> </div> </fieldset> <p><em>"Theories are often used to guide the design of messaging content aimed at increasing demand for health services and commodities. However, it not always the case that theories are used to guide the selection of the media through which those messages are conveyed; especially in modern demand generation initiatives that leverage new technologies and media."</em></p> <div class="field field-type-link field-field-web-link"> <div class="field-label">Web link:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="http://sbccimplementationkits.org/demandrmnch/wp-content/uploads/2014/07/Media-Selection-in-Demand-Generation-Programs-FINAL.pdf" target="_blank">Click here for the 20-page report in PDF format.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-contactinfo"> <div class="field-label">Contact Information:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/health-communication-capacity-collaborative-hc3-0">Health Communication Capacity Collaborative (HC3)</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://sbccimplementationkits.org/demandrmnch/media-selection/" target="_blank" rel="nofollow">Demand Generation I-Kit for Underutilized, Life Saving Commodities</a>, accessed September 25 2014. <em>Image credit:</em> © 2010 Bonnie Gillespie, Courtesy of Photoshare</p> </div> </div> </div> <div class="field field-type-nodereference field-field-link-other-nodes"> <div class="field-label">Related Summaries:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/demand-generation-implementation-kit-underutilized-commodities-reproductive-maternal-new">Demand Generation Implementation Kit for Underutilized Commodities in Reproductive, Maternal, Newborn, and Child Health </a> </div> <div class="field-item even"> <a href="/global/content/demand-generation-13-life-saving-commodities-synthesis-evidence">Demand Generation for the 13 Life-saving Commodities: A Synthesis of the Evidence </a> </div> <div class="field-item odd"> <a href="/global/content/addressing-role-gender-demand-rmnch-commodities-programming-guide">Addressing the Role of Gender in the Demand for RMNCH Commodities: A Programming Guide</a> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/theory-based-framework-media-selection-demand-generation-programs" target="_blank">read more</a></p> http://www.comminit.com/global/content/theory-based-framework-media-selection-demand-generation-programs#comments Ethiopia India Global Materials Strategic Thinking Academic Institutions Access Amoxicillin Antenatal Corticosteroids Chlorhexidine Contraceptive Implants Digital Emergency Contraception Female Condom Injectable Antibiotics Magnesium Sulfate Misoprostol Oral Rehydration Salts Oxytocin Resuscitation Zinc Children Bilaterals Child Survival and Growth MDG 4. Child Mortality Person-to-Person Interpersonal MDG 5. Maternal Health Phone/Mobile Print News/Information Radio Television Health NGOs Reproductive Health Women Featured Johns Hopkins Bloomberg School of Public Health Center for Communication Programs USAID Global Children, Equity and Development Health ICT for Development Thu, 25 Sep 2014 13:25:33 +0000 kdevries 9351288 at http://www.comminit.com Addressing the Role of Gender in the Demand for RMNCH Commodities: A Programming Guide http://www.comminit.com/global/content/addressing-role-gender-demand-rmnch-commodities-programming-guide <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/genderjhu.jpg" alt="" title="Addressing the Role of Gender in the Demand for RMNCH Commodities: A Programming Guide" width="100" height="70" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <div class="field field-type-nodereference field-field-author"> <div class="field-label">Author:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> Afeefa Abdur-Rahman </div> <div class="field-item even"> Joanna Skinner </div> </div> </div> <fieldset class="fieldgroup group-date"><legend>Publication Date</legend><div class="field field-type-date field-field-date-0"> <div class="field-items"> <div class="field-item odd"> <span class="date-display-single">Tuesday, July 1, 2014</span> </div> </div> </div> </fieldset> <p><em>"Demand generation increases awareness of and demand for health products or services among a particular intended audience through social and behavior change communication (SBCC) and social marketing techniques."</em></p> <div class="field field-type-link field-field-web-link"> <div class="field-label">Web link:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="http://sbccimplementationkits.org/demandrmnch/wp-content/uploads/2014/07/Addressing-the-Role-of-Gender-in-the-Demand-for-RMNCH-Commoditie-A-Programming-Guide.pdf" target="_blank">Click here for the 29-page resource in PDF format.</a> </div> </div> </div> <div class="field field-type-nodereference field-field-contactinfo"> <div class="field-label">Contact Information:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/health-communication-capacity-collaborative-hc3-0">Health Communication Capacity Collaborative (HC3)</a> </div> </div> </div> <div class="field field-type-text field-field-source-text"> <div class="field-label">Source:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <p><a href="/redirect.cgi?r=http://sbccimplementationkits.org/demandrmnch/ikitresources/addressing-the-role-of-gender/" target="_blank" rel="nofollow">Demand Generation I-Kit for Underutilized, Life Saving Commodities</a>, accessed September 25 2014. <em>Image credit:</em> © 2012 FELM/organisation, Courtesy of Photoshare</p> </div> </div> </div> <div class="field field-type-nodereference field-field-link-other-nodes"> <div class="field-label">Related Summaries:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <a href="/global/content/demand-generation-implementation-kit-underutilized-commodities-reproductive-maternal-new">Demand Generation Implementation Kit for Underutilized Commodities in Reproductive, Maternal, Newborn, and Child Health </a> </div> <div class="field-item even"> <a href="/global/content/demand-generation-13-life-saving-commodities-synthesis-evidence">Demand Generation for the 13 Life-saving Commodities: A Synthesis of the Evidence </a> </div> </div> </div> <p><a href="http://www.comminit.com/global/content/addressing-role-gender-demand-rmnch-commodities-programming-guide" target="_blank">read more</a></p> http://www.comminit.com/global/content/addressing-role-gender-demand-rmnch-commodities-programming-guide#comments Global Materials Strategic Thinking Academic Institutions Amoxicillin Antenatal Corticosteroids Chlorhexidine Contraceptive Implants Digital Emergency Contraception Female Condom Injectable Antibiotics Magnesium Sulfate Misoprostol Oral Rehydration Salts Oxytocin Resuscitation Zinc Children Community Participation Bilaterals Entertainment MDG 3. Gender Equality Child Survival and Growth Folk Media MDG 4. Child Mortality Person-to-Person Interpersonal MDG 5. Maternal Health Phone/Mobile Marketing Situation Analysis Question Radio Television Research Gender Health NGOs Reproductive Health Women Featured Johns Hopkins Bloomberg School of Public Health Center for Communication Programs USAID Global Children, Equity and Development Health Thu, 25 Sep 2014 11:43:47 +0000 kdevries 9351284 at http://www.comminit.com Could mHealth and behaviour change communication help turn the Ebola tide? http://www.comminit.com/global/content/could-mhealth-and-behaviour-change-communication-help-turn-ebola-tide <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img src="http://www.comminit.com/global/files/imagecache/thumbnail/ebola_outbreak.jpg" alt="" title="" width="100" height="52" class="imagecache imagecache-thumbnail imagecache-default imagecache-thumbnail_default"/> </div> </div> </div> <p>Author: Willie Ngumi, September 15 2014 - It’s not the first time I’ve heard of Ebola.&nbsp; Every time the epidemic has raised its ugly head, it has been a fairly safe distance from me.&nbsp; And like any other human being, I figured it was "their problem".&nbsp; Even on this occasion it didn’t raise any flags for me personally until it touched Nigeria, and when I had to book a flight to Ghana.&nbsp; Faced with the reality of air travel to West Africa, I began to Google everything about Ebola.&nbsp; Suddenly, it was an issue for me.&nbsp; I have a wife and three young children, as do so ma</p> <p><a href="http://www.comminit.com/global/content/could-mhealth-and-behaviour-change-communication-help-turn-ebola-tide" target="_blank">read more</a></p> http://www.comminit.com/global/content/could-mhealth-and-behaviour-change-communication-help-turn-ebola-tide#comments West Africa Access Blogs: Global Health Policies Ebola Communication Bilaterals Phone/Mobile News/Information Foundations Government Departments Health NGOs Featured Communicating with, for and about children Health Communication - Africa Ebola Global Children, Equity and Development Policy Blogs Health ICT for Development Africa Mon, 15 Sep 2014 14:06:13 +0000 9351021 at http://www.comminit.com