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Effects of Folk Music and Community Outreach Drama Performances on HIV and AIDS Awareness in Niger State of NigeriaDepartment of Agricultural Extension & Rural Development, University of Ibadan September 2004 SummaryThe presentation shares the experiences of using participatory drama and folk music in a campaign to address issues of gender inequality and HIV/AIDS in Nupeland of Niger State, Nigeria. A drama was performed at various outreach programmes to create awareness on the dangers of gender discrimination in education, and folk music by a popular musical group was used to create awareness about HIV/AIDS. According to the presenter, in focus group discussions almost all of the discussants attributed their awareness of HIV and AIDS and related reproductive health issues to the drama and folk music (played in live performances and later recorded on audio tapes). According to the discussions, drama seems to enjoy relative popularity compared to music based on a preference rating of the two approaches used. About two-thirds (74%) of the discussants highly preferred the drama sketches compared to about one-third (33%) who preferred music. The probable explanation for this finding with particular reference to this study area and the intervention programme could be the live performances by the main actor (Ndayagi) in the drama during outreach programmes. Ndayagi is a popular radio actor of nearly four decades whom the audiences longed to see in a live situation rather than hear on the radio. Seeing Ndayagi in live drama scenes and performances during this period undoubtedly increased people’s belief, association, and identification with the programme for the period it lasted, as well as the eventual popularity of the entire intervention programme. ContactDr Mohammed K Yahaya
Center for Comunication and Reproductive Health mkyahaya@skannet.com EE4 Conference: Maddy Semaar Soul City Institute for Health & Development Communication maddy@soulcity.org.za SourcePlaced on the Communication Initiative site April 08 2005 Last Updated April 08 2005 |
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