This guide, published by Voices for a Malaria Free Future, is designed to help malaria advocates clearly understand the concept of advocacy and master the knowledge and skills required to successfully operate as effective malaria advocates. According to the guide, malaria is the leading cause of death among young African children, killing one child every 30 seconds. However, it can be effectively and inexpensively treated if programmes are properly resourced and implemented.


The guide is designed to provide basic information about malaria in Ghana, and gives practical examples of how some of the key concepts in advocacy are being used. It intends to help users think about what advocacy roles are best suited to their organisational or individual capacity and advises on formats that could be used to present advocacy messages.


The guide contains six modules that take users through various steps in planning and implementing advocacy campaigns:

• Module 1 reviews definitions of advocacy, specifically within health advocacy.
• Module 2 gives users a description of the malaria situation in Ghana and the status of malaria control efforts.
• Module 3 looks at key elements to consider when developing advocacy programmes.
• Module 4 describes the process of developing an advocacy action plan, and gives examples.
• Module 5 discusses potential actions advocates can take in advocating for malaria.
• Module 6 presents tools for monitoring and evaluation.

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Voices for a Malaria Free Future website on July 14 2008.