Theory Summary:
"...the likelihood of performing a given behaviour is determined by intentions, habits and facilitating factors.
Intentions are, in turn, viewed as a function of:
- perceived consequences of performing the behaviour (outcome expectancies)
- social influences (including norms, roles and the self concept) and
- emotions"
Source:
Fishbein summarising Triandis [1972, 1977, 1980], page 4 in Developing Effective Behavior Change Interventions, Fishbein M, Univ Of Illinois.