Examples from most recent independent evaluation -1993

Access: 52% of respondents said that they had seen “Can Suyu”, 87% knew the programme by name, the other 13% knew it by example. Of the 52% of he people who viewed Can Suyu, 12% watched watched all episodes, 29% watched most of them, 19% watched a few episodes. 98% of the people who watched Can Suyu liked it.

Increased discussion of development issues: 62% said that they talked about Can Suyu at home, 85% would recommend the program to a friend.

Knowledge Shifts: When asked “What have you learned from Can Suyu?”, 42% said ways of handling children, 9% said ways of family planning, 14% said the importance of cleanliness, 14% said cautions to be taken in case of diarrhea, 17% said cautions to be taken in case of fever, 9% said the risks of receiving help from midwifes. (This was a sample from more questions which were asked)

Practices: When asked “Did anything change at home because of Can Suyu?”, 45% said yes. When asked more specifically, 21% said ways of handling child diseases, 14% said health/cleanliness gained importance, 7% observed the importance of receiving medical help.

Source: The Impact of Can Suyu TV Series. Sahin, Dr. N., Duzen, N.E. February 1995

For full evaluation and more information contact:

Guldun Muftu UNICEF Country Office, Ankara - Turkey. P.K. 17 Cankaya, Ankara Turkey.

Phone: (312) 427 86 01-04

Fax: (312) 427 57-40

e-mail: ankara@unicef.org or gmuftu@unicef.org