Avian Influenza

Where communication and media are central to the eradication of Avian Influenza

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Avian Influenza Control and Eradication: FAO's Proposal for a Global Programme

January 2006

Summary

This document presents the Food and Agriculture Organisation(FAO)'s vision for a Global Programme for avian influenza (avian flu or bird flu) control and eradication. It identifies four components of the programme - the need to address global and regional co-ordination of the programme, support to infected countries in their efforts to control the disease, assistance to countries at risk of introduction of the disease and finally, provision for immediate support for any newly infected country to ensure quick and effective control. These four components to the Programme are presented with a brief description of their goals, objectives, activities, proposed projects, expected impact and budget estimations. Annexes to the document describe each sub-component in more detail.


In terms of communication, several strategies are included with the programme. According to the document, FAO and the World Organisation for Animal Health (OIE) have responsibilities at the global, regional and national levels to respond to the epidemic with effective collaboration, co-ordination, communication, provision of technical advice, and assistance with identifying and mobilising resources to combat the disease. One of many activities will include facilitating information exchange between donors, agencies, regional organisations, national governments and the international community. It is expected that improved co-ordination and collaboration will increase the efficiency of the global response and thus increase the likelihood of a successful outcome in efforts to control outbreaks. Improved communication and awareness will ensure that national governments, regional organisations, donors and agencies are well informed of the ongoing situation.

Another communication activity will be developed within efforts to assist disease control authorities in infected countries to develop and implement strategies to control avian influenza. This will include advocating for political and legislative support and veterinary service and other activities for emergency preparedness.
Along with providing inputs, including equipment, vaccine and other consumables to assist government authorities in the implementation of disease control, this document also proposes communication and public awareness and capacity building, training and education. The document proposes that the reduction in incidence of avian influenza and increased public awareness will greatly reduce the incidence of human infection occurring from contact with birds.


Contact

Akiko Kamata
Animal Health Officer
Animal Health Service
FAO HQ, Room C-533
Viale delle Terme di Caracalla
Rome 00100, Italy.
Tel: +39 06 570 54552
akiko.kamata@fao.org

Carolyn Benigno
Animal Health Officer
Asia & the Pacific
Bangkok,Thailand
Tel: (+66) 02 6974330
carolyn.benigno@fao.org

Source

FAO website, February 2 2006.


Placed on the Communication Initiative site February 02 2006
Last Updated October 09 2007

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