Excerpt from "How To Use This Handbook":
"This handbook is designed for entrepreneurs running small enterprises in developing countries; including micro-enterprises. The handbook will also be useful for entrepreneurs in medium-size enterprises. The handbook is designed for those who are new to eCommerce and have little knowledge of what is involved as well as for those in enterprises that are already using information and communication technologies (ICTs) in their businesses - including computers, email and mobile phones.

The objectives of the handbook are to:

• Outline some basic information about eCommerce for enterprises including the benefits and the pitfalls.
• Present some case studies showing how eCommerce has been used in practice by small enterprises.
• Help you make decisions about eCommerce.
• Provide information about different aspects of eCommerce.
• Direct you toward further information on eCommerce"

There are additional versions of this handbook available specifically tailored toward entrepreneurs in India and in Uganda.

Click here for access to this handbook, downloadable in Word, PDF and zip formats, as well as the country-specific versions, downloadable in PDF format.