The aim of this sixth Yearbook from United Nations Educational, Scientific and Cultural Organization (UNESCO)'s International Clearinghouse on Children, Youth and Media is to contribute to reflections on a broad range of measures that have been taken worldwide to promote children's, young people's, and adults' media competence and to protect them from potentially harmful media contents.

The book attempts to address questions such as the following: What do scholars say about the responsibility of parents with regard to children and the media, about the state of media education in and outside school, about media professionals' awareness of children and media, and about the effectiveness of media regulations? More broadly, contributors explore the issue of whether a single measure - such as promote or protect - is sufficient to support children and young people in their interactions with the media.

Chapters include:

• Promote or Protect? Perspectives on Media Literacy and Media Regulations: Introduction
• Media Regulation, Self-Regulation and Education. Debunking Some Myths and Retooling Some Working Paradigms
• Where Are We Going and How Can We Get There? General Findings from the UNESCO Youth Media Education Survey 2001
• Managing without a Mandate. The Grassroots Momentum of Media Education in the USA
• Media Literacy and Image Education. A European Approach
• Media Literacy Initiatives in Citizens' Rights to Communication - the Case of Japan
• Entertainment-Education in HIV/AIDS Communication. Beyond Marketing, Towards Empowerment
• A Pedagogical Deconstruction of TV Audiences in 21st Century Mediated Environments. A Latin-American Perspective
• Children's On-line Life - and What Parents Believe. A Survey in Five Countries
• Understanding Our Youths and Protecting Them. Singapore's Efforts in Promoting Internet Safety
• Parents, Children and Media. Some Data from Spain, Brazil, Norway, South Africa and India
• Attitudes toward Media Violence and Protective Measures in Sweden
• Self-Regulation, Co-Regulation & Public Regulation
• Television and Protection of Minors in Some European Countries. A Comparative Study
• The Myth that the Rating Systems and V-chip Will Help Solve the Problem
• Regulation of TV Contents in Argentina
• The State of Broadcast Regulations on Children in Ghana
• A Practical Response to Classification of Convergent Media in the Australian Context. The Combined Guidelines for Films and Computer Games
• A Brief Look at the Regulation of the Broadcast Media in Australia
• Internet Content Regulation in Australia. A Co-regulatory Approach
• Raising Media Professionals' Awareness of Children's Rights

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