This book argues that widespread changes in attitude and behaviour are vital to ensure a secure and sustainable future. Part 1 describes the various change and development problems facing the world and identifies how communication could help solve them. It also provides an overview of how communication for development came into being and how it has evolved. Part II provides a series of case studies including world-wide social mobilization for child immunization, a major rural development project in Mexico that uses a video-based communication system, 2 examples of radio for rural development, communication for family planning, and a community media and radio project in the Philippines. Part III analyzes the common factors of success in the preceding case studies and provides ideas for formulating future policies and action plans for communication for development. The book is also packed with examples and anecdotes based on the authors' own extensive field-level experience, spread over 50 years jointly and in more than 60 countries.

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