Adam Shannon

This publication explores steps for advocating for adolescent reproductive health issues in sub-saharan Africa. It provides examples of advocacy efforts, looking at the strategies and activities of reproductive health advocates in sub-Saharan Africa. These examples aim to provide guidance to new campaigns, stimulate ideas, and generate new contacts among reproductive health advocates from around the region.

The publication includes the following chapters, with case studies:

• An Introduction to Advocacy
• Laying the Foundation: Performing a Needs Assessment, Setting Goals and Objectives
• Building Networks: Collaborating for Community Education and Advocacy
• Involving Youth: Strengthening a Campaign by Working With Young People
• Mobilizing the Public: Public Education and Working With the Media
• The Art of Persuasion: Getting the Support of Gatekeepers and Policy Makers
• Talking about Adolescent Reproductive Health
• Responding to Opposition and Criticism: Dealing with Disagreement
• Monitoring and Evaluating Advocacy Efforts: Learning from Successes and Challenges

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