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Kalomo Bwacha Women ICT ClubCountryZambia RegionGlobal, Africa Programme Summary Communication StrategiesKalomo Bwacha Women ICT Club draws on technology to empower women in the agricultural sector. The Club was already marketing produce from the local area - e.g., food stuffs, clothes and crafts - using the internet; with the help of IICD and Step Out, the group introduced ICTs to a group of about 11 women and sensitised them on how their operations would be enhanced with the use of communication facilities such as telephones, computers, a printer, and an internet connection. Apart from email, the digital camera is also being used as a tool for information and publicity. In order to empower women to face the challenge of using and maintaining the ICT facilities, participants were trained during a basic ICTs and marketing course. In addition, a resource centre was created so that women could meet face-to-face, sharing ideas and marketing their produce physically in one place and through the internet. Members of the general public also have access to the Club's services by paying a small fee. Development IssuesAgriculture, Women, Economic Development. Key PointsAs of September 2005, about 32 women groups were affiliated with the Club. Each member of the Club receives 5 kilos of different seeds such as maize, groundnuts, beans and sunflower to plant, after which the seeds are returned in 50 kilo bags (after a good harvest); this serves as a loan system. The produce from the clubs are collected by Bwacha women and sold at the centre; those purchasing it include the World Food Programme, the Catholic church in the area, lodges and hotel owners, and the general public. PartnersIICD, Step Out Firm. ContactIICD, Step Out Firm.
Annemiek van Schie
Communications Officer International Institute for Communication and Development (IICD) Raamweg 5 2596 HL The Hague The Netherlands Tel: 00-31-(0)70-311 7311 Fax: 00-31-(0)70-311 7322 aschie@iicd.org information@iicd.org IICD website Placed on the Communication Initiative site November 20 2006 Last Updated October 19 2007 |
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