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Africare HIV/AIDS Initiative

Region

Africa

Programme Summary

The Africare HIV/AIDS Initiative is a series of radio documentary programmes on the Africa Learning Channel (ALC). It was created to provide life-saving information about prevention and treatment measures that can help to stem the tide of the HIV/AIDS epidemic in Africa.

Communication Strategies

In May 2002, Africare field officers organised community events including radio listening clubs around broadcasts of the ALC. For three hours every week, hundreds of people at ten programme sites in each country gathered to listen to the ALC.

Listening sessions were preceded by hour-long cultural events and are followed by facilitated discussions during which community members discuss programme content, and its applicability to their particular circumstances.

Development Issues

HIV/AIDS

Key Points

The pilot phase of the project ended in September 2003. A final evaluation of the project indicated that more than 50000 people participated directly in the project. Millions more were reached by community radio stations. “There was a significant increase in the number of youth aged 15-24 requesting condoms from hospitals and clinics among project participants. In some project sites, there was an increase of between 30 and 100% in use of VCT sites.

Several community initiatives arose as a direct result of participation in listening clubs. For example, a youth initiative following an ALC broadcast about wife inheritance and HIV/AIDS has resulted in the banning of the practice in Mwase village in Zambia. “Project participants felt better equipped to deal with some of the psychosocial aspects of the HIV/AIDS pandemic because of the programmes.”

Partners

First Voice International, Population Media Center (PMC), US Agency for International Development (USAID), Africare.

Contact

Sebene Selassie

Program Associate

First Voice International

2400 N Street, NW

Washington, DC 20037

USA

Tel: +1 202 861 2268

Fax: +1 202 861 6407

sselassie@firstvoiceint.org

First Voice International website


First Voice International, Population Media Center (PMC), US Agency for International Development (USAID), Africare.

Source


Placed on the Soul Beat Africa site November 19 2004
Last Updated November 19 2004



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