This initiative used radio and the Internet to address questions such as: What are our responsibilities to children? How are governments worldwide protecting and ensuring their well-being? And how are they failing?

The participation of children was central to the effort. Organisers claim that at least half of the voices in every programme were those of children; in total, over 1,380 children were featured on air.

A special website was set up to increase the reach of the project. Visitors could (and still can) click onto links in the following categories to listen to the radio programmes and read scripts, access learning materials, visit related links, and learn more about The United Nations Convention on the Rights of the Child:

Development Issues

Children, Rights, Health, Education, Conflict.

Project organisers state that, "Despite the progress that has been made since 1989, when the UN Convention on the Rights of the Child came into being, children's rights continue to be neglected in many areas...."

The May 2002 United Nations Special Session on Children was a meeting of the UN General Assembly dedicated to the children and adolescents worldwide. Click here for further details on that event. Organisers state that, "Despite the progress that has been made since 1989, when the UN Convention on the Rights of the Child came into being, children's rights continue to be neglected in many areas...."

According to the BBC World Service Trust, the project website was accessed by over 4,500 users in less than 3 months.