This advocacy initiative centres around an online exchange of information. The PHM website offers the charter in 30 languages, as of this writing. The charter is geared toward advocacy; one segment, entitled "A People-Centered Health Sector", urges "the provision of universal and comprehensive primary health care, irrespective of people's ability to pay. Health services must be democratic and accountable with sufficient resources to achieve this."

Several grassroots groups, mass movements, organisations of people living with HIV/AIDS, NGOs, INGOs, media personnel, and others were invited to participate in the process of reading and communicating about the charter. For instance, the English-language version (click here to access it in PDF format) includes a section calling on the people of the world to participate by:

In particular, PHM urged individuals and organisations to endorse the charter in order to "join this global movement for health, social justice and equity" by completing an online form. Completion of this form constituted a means of further communication; PHM promised to "keep in touch with and let you know how other people and organisations around the world are working to implement the Charter, and how you and your organisation can become involved in that effort."

In this way, the charter was developed through a dynamic interactive and consultative process. Specifically, from April 2004 onwards, the draft charter was presented and discussed at various meetings, conferences, people's summits, and workshops - at local, provincial, national, regional, and international levels. Consultations at the grassroots level and with people infected with, affected by, living with, and suffering from HIV/AIDS were a key focus. The draft charter was also discussed, debated, and fine-tuned through what PHM describes as an inclusive Internet-based discussion. Some of the guidelines for prospective participants in the creation of the charter included:

Development Issues

HIV/AIDS, Health.

This process was initiated and facilitated by PHM, a mass movement that has presence in over 100 countries. PHM was born out of the People's Health Assembly (PHA) 2000, a summit held in Bangladesh in December 2000.