The project includes the following components: assessment (identification of health and environmental issues that affect children), intervention (implementation of workshops with children, which include sensitisation, training in specific areas, and audiovisual production), evaluation (process, product, and cognitive, affective, and behavioural change), and training (of community members, with the hope that they might replicate the experience in their own communities).

Workshops, which are conducted through a participatory action-research methodology, allow children to identify, prioritise, and analyse specific problems. The workshops focus on four specific objectives:

Development Issues

Children, Health.

Violence, sexism, alcohol consumption, smoking, and stereotypical characterisations of people and situations affect not only what is produced and disseminated but also audience preferences. This programme was motivated by the belief that adults and children alike must be provided with tools to respond to these issues, particularly through media literacy programmes.

Following is a summary of some of the results obtained during the workshops for children:

At the community level, the project stimulated greater horizontal communication among children.