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Prisons Media Programme - South Africa

Country

South Africa

Region

Global, Africa

Programme Summary

Mediaworks and the Department of Correctional Services are drawing on experience from a programme working with a youth prison school to address inmates in rural and women's prisons in the Western Cape of South Africa. The programme aims to build the confidence and self-esteem of prisoners by improving communication; promoting basic literacy, media awareness, and gender awareness; introducing prisoners to career opportunities in the fields of media and communication; opening up channels of communication and cooperation between prisoners and local community-based organisations; and improving communication between prisoners and prison authorities.

Communication Strategies

Mediaworks has been conducting media training at the Hawequa Youth Centre on the rural outskirts of Wellington since 1999. The programme is built into the curriculum of the prison school, as an extra mural activity. Fifteen participants are selected per year to undertake training in the following subjects: media awareness, print media production, life skills, and basic design.


The outcomes of the training include the production of banners, t-shirts, and posters. After training, prisoners produce media for local civic structures and for events such as World Aids Day and local government elections.


The project has a media training component and results in the ongoing production of prison newsletters by and for inmates. The newsletters act as a medium to promote horizontal and vertical communication, education, information dissemination, entertainment, and conflict resolution within prisons. A newsletter is produced quarterly at Pollsmoor Female Section called "Women's Link". When the project was started at Hawequa 3 editions were produced, but the organisers say they have subsequently stopped because of resouces.


Inmates are given an opportunity to provide input into the course curriculum during focus group discussions in the needs assessment phase. Further input is solicited during the evaluation process. The media awareness module includes a unit on Gender and Communication; thus all participants are exposed to gender issues - both men and women.

Development Issues

Gender, Conflict, Women, Technology.

Key Points

Mediaworks provides training opportunities as well as access to facilities for media production and distribution for the least-heard voices of society, including, among others, the Prisons Media Programme.


This expanded programme is based on the success of media training conducted by Mediaworks Rural Programme (MRP) at the Hawequa Youth Centre (Correctional Services) over 5 years and aims to accommodate requests made to Mediaworks to extend these services to other prisons in the rural areas. MRP is an effort to provide entry-level access to training opportunities and facilities for media production, thus giving the prisoners the means to exercise their fundamental right to communicate in today's information age. The Prisons Media Programme is designed to function as a "demonstration model" with the long-term goal of institutionalising arts and media/communication training as an integral part of rehabilitation programmes within South African Prisons.

Partners

Mediaworks, Dept. of Correctional Services.

Contact

Martin Stevens
Rural Training Co-ordinator, Mediaworks
P.O. Box 10229
Caledon Square
South Africa 7405
16 Harrington Street
Cape Town
Tel.: +27 (21) 461 0368, ext. 210
Fax: +27 (21) 461 0385
martin@mediawks.co.za
Mediaworks website

Placed on the Soul Beat Africa site January 09 2004.

Mediaworks, Dept. of Correctional Services.

Placed on the Communication Initiative site February 25 2004
Last Updated February 25 2004

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