Democracy and Governance

Where communication and media are central to Democracy and Governance


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Participatory Communication for Democracy & Sustainable Development Project (PCDSD)

Country

Kenya

Programme Summary

Started in 1997, and implemented by the Environment Liaison Center International (ELCI) in partnership with Worldview International Foundation (WIF), this project works to include the public in democratic processes in the community. The hope is that, through training and education, Kenyans will be able to depict through their eyes the issues most important to them and learn the importance of the relationship between media and sustainable development.

Communication Strategies

Every year, 30 men and women drawn from rural non-governmental organisations (NGOs) and community-based organisations (CBOs) are given practical training on how to record local activities, events, ideas, and aspirations using video cameras and tape recorders. The training starts by establishing a contextual framework, entailing discussion of basic elements of communication theory. Using practical examples and local knowledge, it is emphasised that audio visual equipment must be viewed within the broader context of communication and development.

In addition, video and radio programmes, in conjunction with a newsletter, are produced.

Development Issues

Community Development, Economic Development, Environment, Pollution, Political Development.

Key Points

To date, training workshops have been conducted for NGOs/CBOs in Western Kenya region, Central/Eastern region, and Rift Valley regions. More than 90 people have been trained.

Partners

Environment Liaison Center International, Worldview International Foundation, Kenya NGO Information and Communication Network (KNICNET), Maseno University, Kenya Community Media Network, Worldview Botswana, and International Centre of Insect Physiology and Ecology (ICIPE).

Contact

Edward Alitsi
Executive Director
Vihiga Community Development Organisation (VCDO)

P.O. Box 250

Wodanga Sabatia
50311
Kenya
Tel: 254 722 244 434

Source

Personal contact with Edward Alitsi.


Placed on the Communication Initiative site November 15 1999
Last Updated February 25 2010



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