Participatory Communication for Democracy & Sustainable Development Project (PCDSD)
Started in 1997, and implemented by the Environment Liaison Center International (ELCI) in partnership with Worldview International Foundation (WIF), this project works to include the public in democratic processes in the community. The hope is that, through training and education, Kenyans will be able to depict through their eyes the issues most important to them and learn the importance of the relationship between media and sustainable development.
Communication Strategies
Every year, 30 men and women drawn from rural non-governmental organisations (NGOs) and community-based organisations (CBOs) are given practical training on how to record local activities, events, ideas, and aspirations using video cameras and tape recorders. The training starts by establishing a contextual framework, entailing discussion of basic elements of communication theory. Using practical examples and local knowledge, it is emphasised that audio visual equipment must be viewed within the broader context of communication and development.
In addition, video and radio programmes, in conjunction with a newsletter, are produced.
Development Issues
Community Development, Economic Development, Environment, Pollution, Political Development.
Key Points
To date, training workshops have been conducted for NGOs/CBOs in Western Kenya region, Central/Eastern region, and Rift Valley regions. More than 90 people have been trained.
Partners
Environment Liaison Center International, Worldview International Foundation, Kenya NGO Information and Communication Network (KNICNET), Maseno University, Kenya Community Media Network, Worldview Botswana, and International Centre of Insect Physiology and Ecology (ICIPE).
Source
Personal contact with Edward Alitsi.
Placed on the Communication Initiative site November 15 1999
Last Updated February 25 2010
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PCDSD
What is the current status of this crucial project?
DEMOCRACY AND SUSTAINABLE DEVELOPMENT ?