Communication, Media, and Development Policy

Analysis, Ideas and Debates on Development Policy Issues from Communication and Media Perspectives

Comments and Questions Related to Whose Policy is it Anyway?


not walking the talk

Dear Warren Feek - you are asking a pertinent question - but it's a question that's been asked for at least two decades (if not more). The issue of ownership of policies and the futility of trying to drive change from outside, is not something the development sector has not discussed before. Surely the rhetoric of "putting the country in the driving seat" has been around for a while, and is what the Paris Declaration, no less, is based on? I think the lack of non involvement of developing country governments and people in setting the international development agenda, has little to do with lack of awareness of the need to do so, or with ignorance of how it can be done. It is more to do with the power relations that permeate development assistance - and if we look at it from that perspective, understanding the different trends in India and China is not difficult.

Priyanthi Fernando
Executive Director, Centre for Poverty Analysis
Colombo, Sri Lanka


Development Policy Based on Demand?

The proposed use of interactive electronic media to dynamically shape policy is very interesting and well supported by current thinking in social change theory. Rather than relying on 'information' in the form of feedback from traditional evaluation exercises on development policy effectiveness, the current and emerging technologies described in the article provide the platform for development policymakers, if they are interested, to participate in real-time 'conversations' with the governments, communities, peoples whose prospects they are seeking to improve - whether that be pre- or post-policy development. Of course, layers of complexity in the 'conversation' occasioned by language, diversity of view, culture and politics will present their own challenges, but this is an insufficient reason to balk at the opportunities presented by social media.






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