Founded by international and Afghan communication specialists in 2003, Sayara creates research-based, innovative solutions for development and stabilization initiatives. We rely on a regional network of offices to investigate in-depth local knowledge that helps us produce target audience analyses, atmospherics and engagement products for various public sector initiatives.
We are an Afghan company committed to the development of the local economy and building local capacity. Since Sayara's creation, we have strived to be an example of sustainable development -- economic responsibility is at the center of all our decisions and we take pride that out of Sayara's 100 employees, 95% are Afghan nationals.
We have an established network of correspondents in all of Afghanistan’s 34 provinces. Our 10, full-time regional coordinators are responsible for implementing and coordinating all of our field activity that includes research, outreach, capacity building, media monitoring and placement. Our regional offices are located in Badakhshan, Balkh, Farah, Helmand, Herat, Kandahar, Nangarhar, Nimroz, Uruzgan and Zabul.
We are a full service media and communication company that conceptualizes, produces and disseminates digital, video, radio and print products, but also focuses on interpersonal communications. Our field teams have produced everything from community radio campaigns to national television series to comic books to mobile theatre tours.