At Mkombozi, we have recently revised our strategy for local communications and are looking to use more innovative approaches that engage our stakeholders in dialogue and raise awareness about the impact of child abuse and how to protect children from negative experiences.
Our stakeholders include children, parents, neighbours, community leaders, police, teachers, social welfare officers, other civil society organisations, faith and religious leaders, and local and national government actors according to the Law of the Child Act. We work with target communities in the Kilimanjaro and Arusha regions.
Mkombozi started working with street-involved and vulnerable children in 1997. Our aim is to reunify children on the streets with their family members and to strengthen the family situation of vulnerable children - to try to prevent them from coming to the streets. We are working with families and communities to raise awareness about child rights, child abuse and child protection and we are trying to build capacity of local support structures for children and families at-risk, through establishing child protection committees in local areas and training local duty bearers about their responsibilities (according to the Law of the Child Act).
We seek to work in partnership with other organisations working in communities around Kilimanjaro and Arusha regions, to promote child protection and to raise awareness of alternative discipline in both the home and in schools. We support child participation in decisions that affect their lives and advocate for child rights and for duty-bearers to uphold their responsibilities.
We are excited about how we can expand our range of communications tools to reach our target audiences more effectively and how we can work in partnership with other organisations. We are currently developing expertise in radio programme making and participatory community training sessions. We are considering developing listening groups to support radio production and promotion. We are looking to use story-telling, cartoons and pictures to also communicate our messages more widely.
I welcome comments, advice and suggestions and look forward to learning from and sharing our good practice with fellow development activists on the Communication Initiative Network!