International Center for Development Communication (ICDC), Kasetsart University, Bangkok, Thailand

Event/Training Summary: 

This two-week hands-on course covers the design, development, production, and planning for use of information, education, and communication (IEC) materials using both print and electronic media. It emphasizes targeted messages based on a qualitative baseline research on the audience. In this course, the materials produced to convey the messages are pre-tested with a sample of the target audience. A communication plan will be developed for the use of the IEC materials produced. At the end of the course, it is intended that the participant will be able to systematically manage IEC materials development activities with self-confidence.

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