Name: Abhery Roy
I have always had a keen interest in the development sector; therefore I decided to pursue Development Communication, even though I had completed my Masters in Psychology and worked as a Counsellor. I am currently pursuing a Postgraduate Diploma in Development Communication (2010 – 2011) from AJKMCRC, Jamia Millia Islamia, New Delhi, India. I have now learnt how communication can be effectively used for development. The need of the hour is not just a thorough understanding of the development issue, but also what can be done. I feel that the prime concern should be behavioural and attitudinal change in the society at all levels and communication is the most favourable catalyst to do so. Be it traditional or modern, any form of communication can prove to be useful. I have an experience of working on a one minute video to spread awareness about the ill effects of smoking. I have conceptualized, scripted, directed and acted in a street theatre production highlighting the issues plaguing women in the context of Indian society. I have also written scripts for radio features on issues like learning disability. I have worked on a documentary about the existing gender stereotypes in the society. I am the core group member of a NGO working on gender based violence which is actively involved in spreading awareness and mobilising people against it. So, in the process various communication tools like videos, messages across social networking websites, posters and montages are made. I have also interned with an advertising agency where in I learnt the skills of strategy planning. In my capacity as a counsellor, I have the experience of counselling and also understand the importance of empathy and truly believe that attitudinal and behaviour change can bring about change in the true sense. Therefore, I would like to be part of the development sector, be it in any form and be it in any part of the globe as I have the right set of skills which if put to use will definitely result into some sort of change.