Authors: Kavita Abraham Dowsing and Sonia Whitehead, October 10 2016 - Ahead of the launch of BBC Media Action’s data portal in October, Kavita Abraham-Dowsing and Sonia Whitehead explain why we need more data about the views, aspirations and challenges of ordinary people in the developing world.
What’s the biggest concern of a mother of four living in rural Bangladesh? What does a young man looking for work in Freetown most want for his future? What are their opinions on issues like the environment and their government? Who do they trust?
It’s often known what governments are worried about, but it’s a lot more difficult to find out about the lives of ordinary people in the developing world. This is in contrast to places like the UK and USA, where the media is awash with statistics from a new poll or survey of the general public.
Data’s everywhere but isn’t about everyone