Sudan Radio Service (SRS)

The radio-based education, news, and entertainment programmes are presented in 10 languages including Dinka, Bari, Nuer, Zande, Shilluk, Arabic, Juba-Arabic, and English. According to SRS, by broadcasting the news in 10 languages every week, it is able to expand its reach to many people formerly excluded from media of any sort, particularly women who typically speak only the local language. The organisers also state that the broadcast reaches Sudanese refugees living in other parts of the continent.

In addition to daily newscasts, SRS provides a civic education programme called "The Road to Peace." The programme reports on the implementation of the peace accords between north and south, information on new citizen rights and responsibilities, and the work of new governments. It also broadcasts a regular health education programme entitled "Health for All by All", which provides information on health topics such as malaria and HIV/AIDS.

SRS programming is produced by an all-Sudanese staff of radio professionals working at the main offices in Nairobi, Kenya as well as bureaus in Juba, Khartoum, Wau, Damazine, and Malakal. SRS also gathers news from Sudanese correspondents in many towns across Sudan.

SRS has dedicated a thirty-minute broadcast in the evening to air news and programming in Arabic, Fur, Masalit and Zaghawa languages, exclusively from Darfur. SRS sources include leaders within the Sudan Liberation Movement (SPLM), the National Congress Party (NCP), and other political parties.

As part of the service’s strategy, they trained reporters to report in a manner which is independent, unbiased, balanced, and factual. When the daily broadcasts are completed, technicians edit and build the programme into audio files that are sent electronically to London for broadcast.

Other services carried out by SRS include the production of special programmes for organisations, airing of advertisements, public service announcements (PSAs) and non-commercial or promotional messages, and providing recording studios to the public.

Democracy and Governance, Media, Conflict

According to the Sudan Radio Service, their vision "is to be the most reliable, trusted, independent provider of balanced news and information to the people of Sudan living both in Sudan and abroad."